<?xml version="1.0" encoding="utf-8"?>
<feed version="0.3" xmlns="http://purl.org/atom/ns#" xml:lang="en">
<title>MungBeing: The Memescape and other Big Ideas</title>
<link rel="alternate" type="text/html" href="http://www.mungbeing.com/" />
<tagline>the only 'documented' magazine of critical thinking in the documentation arsenal.</tagline>
<modified>2005-08-01T11:08:32Z</modified>
<copyright>Copyright &#169; 2005, Pencil Tenet, Inc.</copyright>
	<entry>
		<title>Forward</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=117" />
		<modified>2005-08-01T04:18:14Z</modified>
		<id>tag:www.mungbeing.com,2005:6.1</id>
		<issued>2005-05-04T02:05:58Z</issued>
		<created>2005-05-04T02:05:58Z</created>
		<summary type="text/plain">[no description]</summary><author>
		<name>No Author Stated</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[[no description]]]>
		</content>
		</entry>
		<entry>
				<title>Forward -- If We Call It A Virus Let's Make Sure It Attacks</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=117&amp;subID=87" />
				<modified>2005-08-01T04:47:46Z</modified>
				<id>tag:www.mungbeing.com,2005:6.1.1</id>
				<issued>2005-05-04T02:05:06Z</issued>
				<created>2005-05-04T02:05:06Z</created>
				<summary type="text/plain">"I've long wanted to write an essay entitled "In Defense Of Conspiriology, Speculative Theory,..."</summary>	<author>
				<name>jody franklin</name><email>feed@mungbeing.com</email>
				</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/"><![CDATA[I've long wanted to write an essay entitled "In Defense Of Conspiriology, Speculative Theory, Pseudoscience And Other Offbeat Heresies," or something equally grotesque and grandiose in (blurred) vision.  Don't get me wrong: I agree with Robert Anton Wilson's statement that scientific method is "<a href="http://www.mungbeing.com/issue_1.html?articleID=62">the highest form of group intelligence thus far evolved on this backward planet.</a>"  Dr. Susan Blackmore would no doubt agree with him, and might actually shake her head at my misguided intellectual energy and folly.  She did, after all, reject all such nonsense after years of serious inquiry into such matters.  These two visionary thinkers have something in common that leads me to trust their judgement on matters of science and philosophy more so than that of any dogmatic scientist or left-field crackpot.  That is, they exhibit a refreshing openness that allows them to honestly investigate any given issue, they seem aware that most anything is possible.  It is an important tool in their major areas of study: non-Aristotelian logic systems (for Mr. Wilson) and the nature of consciousness (for Dr. Blackmore).  <br />
<br />
I would write said essay just to observe it take on its own life.  I love engaging in the memetic dance.  Human culture is a marketplace of ideas, each and every idea competing for a niche from which they can go forth and multiply.  Many a scientist has lobbed the word "dangerous" at various speculative and pseduoscientific theories.  In some cases I would agree with their assessment, especially as I am bound to cultural programming and prejudice, and most often cannot see beyond my own ego or the container of my consciousness.  But if I look at the world from a truly neutral, agnostic starting point, I can (temporarily) obliterate subjectivity and the sum of my human experience.  Looking at a meme from a neutral point of view dispels all notions of "good" and "evil" memes: a meme is a meme as a gene is a gene, or a chemical is a chemical and so forth.  For sake of argument let's say in my "normal" state of being I believe the memeplex of violent Islamic fundamentalism to be "evil."  Yet if I were to look upon it as a scientist (is supposed to look) upon any model, I can completely drain it of all its supposed evilness. It is only at this point of pure receptivity I feel we can truly begin to open ourselves to the questions of consciousness and the nature of existence.  <br />
<br />
So in writing this essay I might make a statement like "the value of speculative theory is in its ability to challenge cherished and dominant paradigms."  A strong speculative meme might actually be powerful enough to supplant an established scientific meme, or at least find a cultural niche of equal quantitative value.  While science tells us there is no such thing as a ghost, the ghost meme nevertheless is as strong as ever.  Most of us view the world through the filters of specific (and multiple) reality tunnels created by the most dominant memeplexes (which, in the case of Western culture might include science, Christianity, capitalism, popular culture and the cult of celebrity and various combinations and overlaps thereof.)  Aberrant, deviant or dissident memes may sometimes wield enough destructive power to damage the most established (and often the most orthodox) memeplexes.  The communism memeplex is no longer a serious threat to its competitors in the meme wars.  Many of the memes that supported the structure of the communism memeplex, for various reasons, did not have the evolutionary fortitude to combat the more attractive invading memes associated with money and political pluralism. The foundation simply had too many rotten planks. A social Darwinist might say "may the best meme win." But such a naïve sentiment betrays a gross misunderstanding of evolutionary theory.  In memetic evolution, just as in genetic evolution, the most successful memes are the ones that are able propagate and self-replicate to the extent that they predominate when environmental conditions are most favorable.  Many of us may believe the violent strain of the Islamic fundamentalist memeplex to be evil, but it doesn't change the fact that it is currently one of the most successful cultural memes on the planet.  <br />
<br />
In my essay I would probably defend the existence of speculative theory by suggesting that subversive memes are absolutely vital to the health of human culture, as they expand the realm of possibility within the framework of our consensus reality.  Diversity is good for evolution, I believe.  Besides, as a cultural mutant I am forced to cast my lot with the deviant memes.  Elements of both my biological and cultural evolution marginalized me, so in fully realized adulthood it is easy to understand why I quite naturally wish to swim in these underground meme streams.  Whether I believe in the content of a meme or not should be irrelevant.  My own position should be that of the contrarian who simply advances the meme that is otherwise buried by the memeplex giants.  O, how punk!   You quote Jesus and I'll quote Anton Szandor LaVey,  you hit me with the Big Bang and I'll tickle you with a tale of the universe being born of a giant turtle.  It's about twisting and bending and shaping reality.  The world we live in is composed of memes built upon memes.  The only true way to shatter illusions of reality is by embracing, using, copying and spreading subversive memes.  <br />
<br />
So let me first start by countering scientific meme streams with pseudoscientific memes.  Are you familiar with <a href="http://members.aol.com/Rapunz1/invisibility.html" target="_blank">spontaneous human invisibility</a>?  ]]></content>
				</entry>
				<entry>
				<title>Forward -- Mary Shelley Was Ahead Of Her Time</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=117&amp;subID=219" />
				<modified>2005-08-01T04:23:24Z</modified>
				<id>tag:www.mungbeing.com,2005:6.1.2</id>
				<issued>2005-08-01T02:08:05Z</issued>
				<created>2005-08-01T02:08:05Z</created>
				<summary type="text/plain">"I'd like to draw your attention to the essay on </summary>	<author>
				<name>jody franklin</name><email>feed@mungbeing.com</email>
				</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/"><![CDATA[I'd like to draw your attention to the essay on <a href="http://www.mungbeing.com/issue_3.html?articleID=250">Open Source Biology</a> written by Andrew Hessel.  I have nothing to add to his knowledge base, but I do wish to point out the obvious tie-in to this issue's meme theme.<br />
<br />
Open source biology is a good example of a relatively new, dynamic and rapidly evolving memeplex.  Within its overall theory we see the convergence of various memes, mostly originating from open source practices, biotechnology and synthetic DNA experimentation.  This memeplex is innovative and perhaps a little before its time.  It will undoubtedly gain a foothold in the sciences as it splices together many important trends, anticipating as it does a future that is in many ways inevitable. It will be interesting to observe the OSB meme wars in the coming years: there is certain to be a significant set of counter-memes that will emerge to try and halt, regulate and/or modify the OSB memeplex.  For many people outside the scientific community most forms of genetic engineering are feared and thusly despised.  It seems we are still living in the shadow of the Dr. Frankenstein meme.        ]]></content>
				</entry>
				<entry>
				<title> -- Why I love Being Mung</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=215&amp;subID=88" />
				<modified>2005-08-01T04:00:19Z</modified>
				<id>tag:www.mungbeing.com,2005:6.1.3</id>
				<issued>2005-05-04T02:05:45Z</issued>
				<created>2005-05-04T02:05:45Z</created>
				<summary type="text/plain">"The thing I like about putting together this magazine is reading all of the stuff that gets sent..."</summary>	<author>
				<name>Mark Givens</name><email>feed@mungbeing.com</email>
				</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/"><![CDATA[The thing I like about putting together this magazine is reading all of the stuff that gets sent in. I mean, really, how many people are lucky enough to receive essays on Information Theory and Art, world history, Open Source Biology, and game theory in any given month? And I love the fact that I received some stuff from Mike Kingston; We'd not been in contact for many years and it was nice to hear from him. It sounds like he's working on some interesting projects and I look forward to sharing those with you.<br />
<br />
And Howard Drucker returns with a piece of Historical Fiction that is really quite nice. Howard is a wonderful storyteller and I'm glad that he's contributing to MungBeing. Don't even get me started on Starchy. <br />
And the artwork continues to build on what was established last issue - the Stuckists and the Outsiders are represented again with some beautiful work by Mark DeLong, Ian Pyper, Kim Richardson, Liz Parkinson, Kelly Moore and the incomparable Godfrey Blow. There's also a piece (slightly modified) by Michael Dickinson - he of the "Carnival of Chaos Censorship" fame (details <a href="http://www.indexonline.org/en/news/articles/2005/2/britain-artist-s-website-banned-for-satirica.shtml">here</a>). And Roger Manning. Roger Fucking Manning sent in a lyric about making up songs. How cool is that?<br />
<br />
Folks really stepped up to the plate regarding the theme "The Memescape and other Big Ideas", too. That's the other thing I like about doing this magazine - I get all excited about whatever it is we're talking about and I go out and read a bunch of stuff that I am happy to be exposed to.  And I notice how the themes seem to reveal themselves in nooks and crannies like wily "persons of interest" (not "suspects" mind you - that's... different.)<br />
<img src='http://www.mungbeing.com/images/meme-the_meaning_of_lila-finger_quotes-06-23-2005.jpg' align=right style='margin:15px;' title='The Meaning of Lila by John Forgetta and L.A. Rose'><br />
There was a "Meaning of Lila" cartoon, for example, where one of the characters makes the "finger quotes" motion. What struck me was that the finger quotes are a visual meme and when the words are printed, as in a cartoon, there really is no need to indicate that certain words are in quotes. It's made clear by the actual quotation marks around the actual words. So the visual signal is being employed for another purpose. In other words, the "finger quotes" carry their own meaning and have entered society's consciousness memetically and when someone uses "finger quotes", there is an understanding embedded in the visual cue. Isn't that cool?<br />
<br />
I also got to thinking about "thought virii" (imagine that I just did finger quotes) and extrapolated to this end: if there are mind virii floating around and you don't want to catch them, how do you protect yourself? Is there an antibiotic for your mind? Is there an antidote? jody suggested that education and awareness are natural memetic antibodies. I think he's probably right.<br />
<br />
In an email from Simon Yuill he mentioned the work of John Searle so I had to go check out "The Construction of Social Reality" from the library and absorb it quickly. Awesome! And now I am reading George Johnson's "In The Palaces of Memory" and re-reading David Greenberger's "Duplex Planet" to prepare for next issue. We'll see what comes of that. I'm pretty excited. I love this shit!<br />
<br />
Did you see our ad in FOUND magazine?<br />
<br />
Hopefully, in the next couple of issues, we'll be able to find out a little more about some of the great artists that appear within our pages. I know that the questions keep flying about Gus Fink (he rules the roost in search term arrivals) so we'll try to clear things up with him next issue.<br />
And I'd like to know a bit about Godfrey Blow and Kelly Moore. Their paintings are really beautiful and I'll bet there are some great stories in there!<br />
<br />
But that's all down the line (as the Stones would say). For now and over the next two months, please bake up a loaf of <a href='http://www.mungbeing.com/issue_3.html?articleID=204andsubID=177'>Rik's Cheese Bread</a>, grab a drink, and take some time to enjoy this issue. <br />
<br />
<img src='http://www.mungbeing.com/images/mark_givens-parasitic_antidote.jpg' align=left style='margin:15px;'><br clear=left><br />
]]></content>
				</entry>
				
	<entry>
		<title>Letter to the Editors</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=232" />
		<modified>2005-07-30T16:09:41Z</modified>
		<id>tag:www.mungbeing.com,2005:6.2</id>
		<issued>2005-07-05T01:07:49Z</issued>
		<created>2005-07-05T01:07:49Z</created>
		<summary type="text/plain">[no description]</summary><author>
		<name>The Editors</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[[no description]]]>
		</content>
		</entry>
		
	<entry>
		<title>Announcements</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=249" />
		<modified>2005-07-30T16:26:56Z</modified>
		<id>tag:www.mungbeing.com,2005:6.3</id>
		<issued>2005-07-30T02:07:05Z</issued>
		<created>2005-07-30T02:07:05Z</created>
		<summary type="text/plain">[no description]</summary><author>
		<name>MungBeing</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[[no description]]]>
		</content>
		</entry>
		<entry>
				<title>Announcements -- Trygve Simon Givens</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=249&amp;subID=209" />
				<modified>2005-07-30T16:53:58Z</modified>
				<id>tag:www.mungbeing.com,2005:6.3.4</id>
				<issued>2005-07-30T02:07:22Z</issued>
				<created>2005-07-30T02:07:22Z</created>
				<summary type="text/plain">"I am pleased as punch and twice as proud to welcome
Tygve Simon Givens
to the MungBeing..."</summary>	<author>
				<name>Mark Givens</name><email>feed@mungbeing.com</email>
				</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/"><![CDATA[I am pleased as punch and twice as proud to welcome<br />
<b>Tygve Simon Givens</b><br />
to the MungBeing family. Or, more specifically, the Givens family.<br />
<br />
Trygve was born June 10th, 2005 a healthy, lungful, 8 pound 5.5 ounce, 20 inch long boy.<br />
<br />
His name is pronounced Trig'-vah or Treeg'-vah but you can call him Tryg if you want because he is, after all, American and we have this thing about shortening names. Plus, his mom's a math professor and his dad has a vowel aversion.]]></content>
				</entry>
				<entry>
				<title>Announcements -- Film-Ready MungWear</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=249&amp;subID=210" />
				<modified>2005-08-01T03:20:36Z</modified>
				<id>tag:www.mungbeing.com,2005:6.3.5</id>
				<issued>2005-07-30T02:07:32Z</issued>
				<created>2005-07-30T02:07:32Z</created>
				<summary type="text/plain">"In honor of the hyperawareness surrounding copyright infringement and fair use, MungBeing Magazine..."</summary>	<author>
				<name>No Author Stated</name><email>feed@mungbeing.com</email>
				</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/"><![CDATA[In honor of the hyperawareness surrounding copyright infringement and fair use, MungBeing Magazine proudly issues the "<a href="http://www.cafepress.com/mungbeing_blur">Film-Ready MungBeing Apparel</a>" line with pre-blurred graphics. <br />
<br />
As a company, we understand that our tacit authorization to display the logo was given when you purchased this product. And we understand that you might want to wear your new purchase out in public. You could, but then WHY RISK IT?! <br />
<br />
What would happen if someone were to take your picture? If your image were to appear in a film, they might feel inclined to blur out the logo or, worse yet, not use your picture at all. You might miss your shot at the BIG TIME!<br />
<br />
Well, not any more!<br />
<br />
Wear your new "On Screenable" MungBeing Logo-Emblazoned Product in public and let prospective filmmakers know that you are READY FOR YOUR CLOSE UP!! <br />
<br />
]]></content>
				</entry>
				<entry>
				<title>Announcements -- Wikipedia Bookmark</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=249&amp;subID=211" />
				<modified>2005-07-30T18:00:56Z</modified>
				<id>tag:www.mungbeing.com,2005:6.3.6</id>
				<issued>2005-07-30T03:07:56Z</issued>
				<created>2005-07-30T03:07:56Z</created>
				<summary type="text/plain">"Here's a helpful hint that we at MungBeing have developed for you. You know how much we love the..."</summary>	<author>
				<name>No Author Stated</name><email>feed@mungbeing.com</email>
				</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/"><![CDATA[Here's a helpful hint that we at MungBeing have developed for you. You know how much we love the Wikipedia. Well now you can bookmark this link to add a Wikipedia Lookup to your toolbar:<br />
<a href="javascript:q=document.getSelection();if(!q)void(q=prompt('Wikipedia Lookup:',''));if(q)location.href='http://en.wikipedia.org/wiki/Special:Search?search='+escape(q)">Wikipedia Lookup</a><br />
<br />
Have fun looking shit up!]]></content>
				</entry>
				
	<entry>
		<title>FOFbots</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=230" />
		<modified>2005-07-30T16:14:10Z</modified>
		<id>tag:www.mungbeing.com,2005:6.4</id>
		<issued>2005-07-02T07:07:18Z</issued>
		<created>2005-07-02T07:07:18Z</created>
		<summary type="text/plain">"Over the course of millennia, our ancestors were stalked, chased and often eaten by an awesome..."</summary><author>
		<name>R.S. Deese | Chuck Wadey</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[Over the course of millennia, our ancestors were stalked, chased and often eaten by an awesome array of predators, and these creatures chiseled our genome and our intellect into something that could reflect their power. Now we are becoming the reflection of our appetites; firmly atop the food chain, we crush the other species, including the ones who taught us so much, with the sheer weight of our enormousness. When we visit a zoo to see one of our old predators now locked with us in the same dull round of packaged meals and circular exercise, we pity the beast, but most of all, we miss what she once did for us: make us run like hell. <br />
<a href="left","http://www.mungbeing.com/issue_3.html?id=229&sub_id=197">link</a><br />
In other words, not only are we getting fat, but our species is possessed by a rancid craving for risk that no amount of gambling, sexual misadventure, reckless driving, extreme sports, or drugs can ever satisfy. Barring the complete collapse of industrial civilization, our old predators will never return, but we can recreate the excitement and exercise they brought to our ancestors by designing and building specialized robots to stalk and hunt us in our current habitat.<br />
<br />
Built to wander the streets and sidewalks of our cities and suburbs, Fight-or-Flight Robots (FOFbots) will randomly accost citizens and issue the simple challenge: "FIGHT OR FLIGHT!" Once one of these highly sophisticated machines locks onto you and issues this challenge, you know that you are the sole object of its attention until the matter is fully and decisively resolved. <br />
<br />
If you choose to fight the robot, you will have to physically beat it into submission with your bare hands (any use or even brandishing of weapons such as clubs, bats, knives or guns will legally result in an immediate victory for the robot). If you choose to fight and lose, the robot will effectively subdue you, collect a massive fine from you, and humiliate you on global television. This could involve anything from a simple pantsing to the immediate revelation of all of your most personal secrets gathered by electronic surveillance over the years. If you choose to fight and win, however, you get both fame and fortune: your victory over the robot is seen on global television, and you get to collect all of the money in that robot's kitty, i.e. the millions that the bot has collected in fines by beating other humans.<br />
<br />
<br />
 If it's hard for you to imagine bare-fisted humans fighting robots and beating them into submission, you are a very reasonable person and you are beginning to grasp why the most common response to encountering a FOFbot is simply to run for your dear life. These bots can track a scent, break down any barrier and they are programmed to chase their quarry for up to 24 hours. If they don't catch you within that timeframe, you will automatically win a month's amnesty, ensuring that no FOFbot will challenge you for at least the next 30 days. It takes a rare individual to beat a FOFbot and walk away with all the cash in its kitty, but even if you survive by fleeing you'll find yourself the richer for it. In addition to giving you a relentless workout, your FOFbot encounter will have sharpened your wits, awakened your senses, and furnished you with a few good stories of high adventure to share with your tribe around the campfire or the water cooler.<br />
<br />
<a href="right","http://www.mungbeing.com/issue_3.html?id=229&sub_id=195">link</a>]]>
		</content>
		</entry>
		
	<entry>
		<title>The Contortionist, Pensive</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=110" />
		<modified>2005-07-30T16:14:10Z</modified>
		<id>tag:www.mungbeing.com,2005:6.5</id>
		<issued>2005-05-03T01:05:16Z</issued>
		<created>2005-05-03T01:05:16Z</created>
		<summary type="text/plain">"The Contortionist, Pensive" by Kim Richardson, 7" x 7", oil on wood, 2003
</summary><author>
		<name>Kim Richardson</name><email>feed@mungbeing.com</email>
		</author><content type="image/jpeg" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA["The Contortionist, Pensive" by Kim Richardson, 7" x 7", oil on wood, 2003<br />
]]>
		</content>
		</entry>
		
	<entry>
		<title>Information Theory and Art</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=235" />
		<modified>2005-07-30T16:14:10Z</modified>
		<id>tag:www.mungbeing.com,2005:6.6</id>
		<issued>2005-07-13T12:07:37Z</issued>
		<created>2005-07-13T12:07:37Z</created>
		<summary type="text/plain">"I have found that Information Theory provides a very useful metaphorical framework for..."</summary><author>
		<name>Jim Bumgardner</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[I have found that Information Theory provides a very useful metaphorical framework for understanding human perception of art.  When we say things like:<br />
<br />
"That picture is too noisy"<br />
"The room is too cluttered"<br />
"This song is boring"<br />
"That script has good pacing"<br />
"Put some reverb on that mic"<br />
<br />
We are unintentionally invoking the spirit of <a href="http://www.bell-labs.com/news/2001/february/26/1.html">Claude Shannon</a>, who first described Information Theory in the late 1940s, at the dawn of the information age.  Many artists I talk to are unaware of the existence of Information Theory, yet they unconsciously dabble in it all the time.  Sadly, Information Theory is normally taught only to technical people and not to artists. Having attended art school myself, I eventually stumbled across Shannon's work some years afterwards as I taught myself the principles of computer programming.  I found Shannon's work to be profoundly relevant to my own sensory experience, and a useful guiding factor in much of the computer- generated art and music I have produced.<br />
<br />
<h2>OVERVIEW OF INFORMATION THEORY</h2><br />
<br />
In his 1948 paper, "A Mathematical Model of Communication <a href="http://cm.bell-labs.com/cm/ms/what/shannonday/shannon1948.pdf">(pdf)</a>", Shannon describes an idealized model, or framework for understanding communication. This model involves a <i>sender</i> (what Shannon calls an "Information Source"), a <i>listener</i> (what Shannon calls the "Destination") and a <i>channel</i> thru which the sender communicates with the listener.  Shannon provides both analog and discrete (digital) versions of this model.  In the digital model, the sender sends information, in the form of discrete symbols, thru the channel to the listener.  In the analog model, the sender sends a continuous signal.  For the examples in this part of the article, I'll use the digital model.<br />
<br />
<a href="left","http://www.mungbeing.com/issue_3.html?id=229&sub_id=202">link</a><br />
<br />
The sender encodes the information using a <i>transmitter</i>.  The listener decodes it using a <i>receiver</i>.  Shannon worked for the phone company, so an easy way to think of the transmitter and receiver is the mouthpiece and earpiece on a telephone.<br />
<br />
Shannon provides precise formulae for quantifying how successfully the information the sender wishes to send can be retrieved by the listener.  Two things prevent the listener from getting the information:<br />
<br />
1) All communications channels have a limited capacity for passing information. This capacity is called the <i>bandwidth</i> of the channel.  Channels with a higher bandwidth can send more information over a shorter period of time.  If the bandwidth is not significantly high, the information can not be sent in an allotted period of item.<br />
<br />
2) There is a distinct possibility for <i>errors</i> (in the form of <i>noise</i>) to be introduced into the stream of information as it passes thru the channel, before it gets to the transmitter.  This process is shown in the illustration, above, from Shannon's paper.<br />
<br />
In Shannon's paper he provides a way to precisely measure the unique information in a stream of information, and calls this measurement <i>entropy</i>.  Entropy describes the amount of <i>change</i> in the signal. A stream of symbols that is all the same symbol contains no useful information, and has an entropy of zero.<br />
<pre>A A A A A A A A A A A A A A A A A A A </pre><br />
If there is useful information in that stream, then there will be some changes in those symbols.<br />
<pre>A L O V E L Y P I E C E O F P I E </pre><br />
If the stream is packed with information, then there will be a lot of changes and the stream will have a high level of entropy.<br />
<pre>A L P O P I A T I W S T P G A G M S </pre><br />
Although entropy does not necessarily correspond to useful information, we can imagine it to correspond in a loose way.  Signals with no entropy cannot have information in them.  Signals with some information must have at least a corresponding amount of entropy, or greater.<br />
<br />
<!---suggested page break----> <br />
<h2>THE EFFECT OF COMPRESSION</h2><br />
<br />
One of the most important things that Shannon has to say is that there is a fixed limit on the amount of entropy (and therefore the amount of information) that a given channel can support.  This amount is tied to the channel's bandwidth.  High bandwidth channels can send more information in a shorter amount of time.<br />
<br />
The amount of entropy (change) in a signal affects how much bandwidth is required to transmit it.  In a loose way, we can say that the 'information size' of the signal is a function of the amount of change in it.<br />
<br />
Consider the two following signals, or streams of symbols.<br />
<pre>1:  B B B B B B B B B A A C C C C C C C C<br />
2:  A B A B C A B C C B A C B A B C B A B </pre><br />
The first is a relatively ordered collection of the letters A, B, and C. The other is a relatively random collection of the same letters.  What Shannon demonstrated is that it requires less bandwidth to send the first signal than the second signal - even though they are the same length, because the second signal is more random.<br />
<br />
More specifically, I can compress the first signal so that the 'information size' is reduced, requiring less bandwidth, like this::<br />
<pre>1:  9 B 2 A 8 C </pre><br />
By describing it as 9 Bs, 2 As, 9 Cs, I've gotten it down to 6 symbols, whereas before it took up 19 symbols.  This is called run-length compression - I'm measuring the number of runs, or repeats.  I'm reducing the redundancy or non-randomness thereby requiring less bandwidth to transmit the information and less space to store the information.<br />
<br />
Run length and other kinds of compression are the basis of archiving programs.<br />
<br />
<h2>LIMITS TO COMPRESSION</h2><br />
<br />
In the previous example, if I try to use the run-length technique on the second stream, I get something longer than the original signal:<br />
<pre>2: 1 A 1 B 1 A 1 B 1 C 1 A 1 B 2 C 1 B 1 A 1 C 1 B 1 A 1 B 1 C 1 B 1 A 1 B 1 A</pre><br />
It turns out that if a signal is totally random, you can't compress it to a size smaller than the original signal.   That's because compression removes the redundancy in the signal, and a random signal, by definition has no redundancy in it.<br />
<br />
So in Information Theory, redundancy (or lack of change) can be viewed as the opposite of entropy (change).<br />
<br />
<h2>PROCESSING</h2><br />
<br />
One other important thing that Shannon says is that it takes the receiver more work to decode a highly compressed signal.  To illustrate, consider the following three sentences.<br />
<pre>The quick brown fox jumped over the lazy dog.<br />
thequickbrownfoxjmpedoverthelazydog<br />
th qck brwn fx jmpd vr th lzy dg</pre><br />
Even though all three streams can be understood to contain the same nugget of information, the first sentence requires less work to decipher as it is not compressed at all.<br />
<br />
Shannon says that in order to help the receiver recover from the errors that inevitably creep into a signal, it helps to repeat the information that is already in the signal -to add redundancy.<br />
<br />
This redundancy in the signal helps the receiver know if the signal was decoded properly.<br />
<br />
In written english, the spaces, capital letters, punctuation and vowels, are not really essential to carrying the information, but they significantly help to make the language more understandable, because they reduce the entropy content of the communication.  It takes more work to decipher entropy-rich information streams.<br />
<br />
You can remove the vowels from sentences, and still retain most of the meaning of the sentence. You will find this does not work so well with removing consonants, however.<br />
<pre>The quick brown fox jumped over the lazy dog.<br />
e ui o o ue oe e a o.</pre><br />
In English, the consonants tend to carry the brunt of the information.<br />
<br />
So, to sum up, not only does a stream of information require changes (entropy) in order to contain information, it usually requires a certain amount of redundancy (non-entropy) in order to be understandable.<br />
<br />
<h2>HUMANS AS NOISY RECEIVERS</h2><br />
<br />
The central metaphor I wish to explore (and have already used in my previous examples) is that human perception can be viewed loosely as a Shannon model.  Although we might like to think that humans have an infinite capacity for understanding change, we simply don't.  Every kind of communication our brains process - speech, music, movies, paintings - is subject to Shannon's theory.  We have a maximum bandwidth we can handle.  If too much entropy is flung at us at once, or too little, we do not like it or cannot handle it.<br />
<br />
I also believe that there are inevitable errors introduced into everything we perceive.  These errors can be introduced externally, such as static on a telephone line.  Just as often the errors are introduced internally, somewhere between our sense organs and cerebral cortex.  Because of these errors, the information we process must contain a minimum amount of redundancy in order for us to process it effectively.<br />
<br />
<!---suggested page break----> <br />
<h2>BOREDOM AND ENGAGEMENT</h2><br />
<br />
Boredom is a symptom of too little, or too much information.<br />
<br />
I believe there is an optimal amount of entropy for different kinds of information signals that most humans prefer.  If there is too little entropy in an information stream, we become bored.  Imagine listening to a piece of music which is the same note repeated over and over again.  But conversely, if there is too much entropy, we become addled, and paradoxically, we also become bored.  When we are fully engaged, the amount of entropy is "just right."<br />
<br />
Ideal information streams are neither too sparse, nor too rich in entropy.  They are just right.  For many artforms, such as music, one can view part of the craft as managing the quantity of change over time.  In others, one can view part of the craft as managing change in space. In film and motion graphics, we manage change in time and space.<br />
<br />
I also believe that for each kind of information (music, language, etc) some humans are capable of dealing with greater amounts of change than others.  This is a common cause of aesthetic taste differences between people.  Just as some people are "risk takers" or "thrill seekers", some people have a higher capacity for noise in certain forms of communication, or can process new information faster.<br />
<br />
There is no single "perfect" level of information which will work for all people.  It is impossible to make a painting, a movie or a piece of music that everyone will like. Commercially successful works, however, are probably hitting an entropy "sweet spot" for statistically more people.<br />
<br />
People with a higher tolerance for change will find the same works too "sweet".  These people demand a little more complexity in their art.  Often, familiarity with a particular form of art is a prerequisite for appreciating complexity - just as we say that certain complex foods are an "acquired taste."<br />
<br />
<h2>ENTROPY IN TIME</h2><br />
<br />
The tug of war between entropy and redundancy in art can occur both in space and in time. In music, as in other forms of art, it occurs on a number of different levels.<br />
<br />
In the broadest sense, many musical compositions have repeated sections. In rock music, and other forms based on folk music, there are repeated verses and choruses. The differences between the sections are entropic, but the repetitions of the sections are not.<br />
<br />
More narrowly observed, most musical compositions exhibit self similarity rhythmically and in the melodic line. For example, motifs may be repeated with variations involving transposition, inversion or retrograde. A guitar solo is a chain of self-similar "licks". These variations restate the same essential nugget of information and slow down the overall rate of change in the music.<br />
<br />
And finally at the lowest level, entropy is reduced in music thru the use of effects like reverberation (which is nothing more than very fast repetitions).<br />
<br />
It's also worth pointing out that we tend to appreciate the music we like more after repeated listenings.  This is because repeated listenings increase the predictability (and lower the entropy) of the music.  An educated listener who is into Schoenberg is hearing something far less noisy and chaotic then someone who is new to serial music.<br />
<br />
<h2>ENTROPY IN SPACE</h2><br />
<br />
Change can occur in space - such as in a painting as your eyes scan across the canvas.<br />
<br />
<img src='http://www.mungbeing.com/images/jim_bumgardner-information_theory_2.gif' align='center' style='margin:15px;'><br />
<br />
The first image, which contains all pixels of one color, contains too little information - it is boring.<br />
<br />
The second image, which contains randomly colored pixels, contains too much information - it is also boring.<br />
<br />
The third image also contains randomly colored pixels, but there is a high correlation from one pixel to the next. There means there is less information in the image, and this makes the image more understandable, and (although still somewhat boring) I believe it less boring than the first two.<br />
<br />
Jackson Pollock paintings, in my view, contain too much information, and can also be boring. They can be made more interesting, by looking at details of them up close, thus reducing the information content.<br />
<br />
Of course, the artist is usually not focused on information-richness per se. There are many reasons for making art, and hitting people's information-reception comfort zones is not always a high priority.  Unawareness of the intent of the artist is also a common cause of people 'not getting' certain kinds of art.<br />
<br />
<h2>ENTROPY IN TIME AND SPACE</h2><br />
<br />
When we talk about the pacing of a movie, we are invoking Information Theory.<br />
<br />
A well paced suspense movie is all about delivering managed change.  Scares, shocks and surprises are big changes.  To be effective, those shocks usually follow a long period of little change.  If there is too much change for too long, the viewer becomes bored.<br />
<br />
I am particularly interested in applying Information Theory to abstract motion graphics. I have been making screensavers (real time computer graphics) for a long time, and I often use information theoretic principles.  The screensavers I make tend to be driven by the computer's random number generator (which are basically little entropy machines).  If you control everything with the random number generator, then the result is a noisy mess. There are various techniques I can, as a programmer, use to reduce the entropy in a screensaver to optimal levels.  For example:<br />
<br />
* I can limit random numbers to narrower ranges so that results are more predictable.<br />
<br />
* I can introduce symmetry.  A lot of my screensavers are kaleidoscopes and have a lot of symmetry.  In  my view, symmetry is just a positive way of looking at redundancy.  Adding symmetry always reduces entropy.  Adding symmetry in a screensaver is the motion-graphics equivalent of reiterating a musical theme in retrograde.  It reduces change and makes the piece more palatable.<br />
<br />
One of the reasons I like kaleidoscopes so much is that I find them to be a wonderful illustration of the dance between entropy and redundancy.<br />
<br />
Don Doak, a master kaleidoscope builder, once told me that in a good kaleidoscope, the viewer feels as if he is just on the edge (but not quite) of understanding what he is seeing.<br />
<br />
The kaleidoscope is a tube containing two or three mirrors with an object cell at one end, containing bits of confetti or colored glass.<br />
<br />
The object cell is like the random number generator in one of my screensavers. It is pure entropy.  The purpose of the mirrors is to add symmetry, thus reducing the entropy.  Taken alone, neither the mirrors nor the object cell are very interesting to look at.  But working together, they produce information which skates the boundary between noise and silence.<br />
<br />
<h2>Further Reading and Links</h2><br />
<br />
Good science demands to be stretched, and I am certainly not the first to stretch Information Theory beyond the narrow confines of the phone company.  <a href="http://www.asktog.com/">Bruce Tognazzini</a> wrote an interesting article on Information Theory as it relates to user-interface design, which was republished in his book <a href="http://www.amazon.com/exec/obidos/tg/sim-explorer/explore-items/-/0201608421/0/101/1/none/purchase/ref%3Dpd%5Fsxp%5Fr0/104-1338612-0895909"><i>Tog on Interface</i></a>.<br />
<br />
Mathematician <a href="http://www.cs.auckland.ac.nz/CDMTCS/chaitin/">Gregory Chaitin</a> has written some provocative papers exploring the relationship between information theory and uncertainty.<br />
<br />
Information Theory: <br />
<a href="http://en.wikipedia.org/wiki/Information_theory">http://en.wikipedia.org/wiki/Information_theory</a><br />
<br />
Claude Shannon Obituary:<br />
<a href="http://www.bell-labs.com/news/2001/february/26/1.html">http://www.bell-labs.com/news/2001/february/26/1.html</a><br />
<br />
Shannon's 1948 Paper:<br />
<a href="http://cm.bell-labs.com/cm/ms/what/shannonday/shannon1948.pdf">http://cm.bell-labs.com/cm/ms/what/shannonday/shannon1948.pdf</a><br />
]]>
		</content>
		</entry>
		
	<entry>
		<title>Works</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=211" />
		<modified>2005-07-30T16:14:10Z</modified>
		<id>tag:www.mungbeing.com,2005:6.7</id>
		<issued>2005-06-05T12:06:10Z</issued>
		<created>2005-06-05T12:06:10Z</created>
		<summary type="text/plain">[no description]</summary><author>
		<name>Godfrey Blow</name><email>feed@mungbeing.com</email>
		</author><content type="image/jpeg" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[[no description]]]>
		</content>
		</entry>
		<entry>
				<title>Works -- Emergence of the Green Religion</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=211&amp;subID=183" />
				<modified>2005-06-27T16:11:16Z</modified>
				<id>tag:www.mungbeing.com,2005:6.7.7</id>
				<issued>2005-06-21T06:06:46Z</issued>
				<created>2005-06-21T06:06:46Z</created>
				<summary type="text/plain">"Emergence of the Green Religion" by Godfrey Blow, 2003</summary>	<author>
				<name>Godfrey Blow</name><email>feed@mungbeing.com</email>
				</author><content type="image/jpeg" mode="escaped" xml:lang="en" xml:base="godfrey_blow-emergence_of_the_green_religion.jpg/">http://www.mungbeing.com</content>
				</entry>
				<entry>
				<title> -- Visions of a New World</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=217&amp;subID=186" />
				<modified>2005-06-21T20:15:21Z</modified>
				<id>tag:www.mungbeing.com,2005:6.7.8</id>
				<issued>2005-06-21T06:06:00Z</issued>
				<created>2005-06-21T06:06:00Z</created>
				<summary type="text/plain">"Visions of a New World" by Godfrey Blow, 2002</summary>	<author>
				<name>Godfrey Blow</name><email>feed@mungbeing.com</email>
				</author><content type="image/jpeg" mode="escaped" xml:lang="en" xml:base="godfrey_blow-visions_of_a_new_world.jpg/">http://www.mungbeing.com</content>
				</entry>
				<entry>
				<title> -- Connections</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=213&amp;subID=185" />
				<modified>2005-06-27T16:11:57Z</modified>
				<id>tag:www.mungbeing.com,2005:6.7.9</id>
				<issued>2005-06-21T06:06:20Z</issued>
				<created>2005-06-21T06:06:20Z</created>
				<summary type="text/plain">"Connections" by Godfrey Blow, 1999</summary>	<author>
				<name>Godfrey Blow</name><email>feed@mungbeing.com</email>
				</author><content type="image/jpeg" mode="escaped" xml:lang="en" xml:base="godfrey_blow-connections.jpg/">http://www.mungbeing.com</content>
				</entry>
				<entry>
				<title> -- Survivor</title>
				
				<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=212&amp;subID=184" />
				<modified>2005-06-27T16:11:30Z</modified>
				<id>tag:www.mungbeing.com,2005:6.7.10</id>
				<issued>2005-06-21T06:06:37Z</issued>
				<created>2005-06-21T06:06:37Z</created>
				<summary type="text/plain">"Survivor" by Godfrey Blow, 2001</summary>	<author>
				<name>Godfrey Blow</name><email>feed@mungbeing.com</email>
				</author><content type="image/jpeg" mode="escaped" xml:lang="en" xml:base="godfrey_blow-survivor.jpg/">http://www.mungbeing.com</content>
				</entry>
				
	<entry>
		<title>There's Something In The Air</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=94" />
		<modified>2005-08-01T14:02:27Z</modified>
		<id>tag:www.mungbeing.com,2002:6.8</id>
		<issued>2002-04-28T12:04:47Z</issued>
		<created>2002-04-28T12:04:47Z</created>
		<summary type="text/plain">""There's something in the air." It's a refrain I've been hearing all week, from friends near and..."</summary><author>
		<name>jody franklin</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA["There's something in the air." It's a refrain I've been hearing all week, from friends near and far, from Vancouver to Toronto, San Francisco to Santa Fe. I recall having a talk with Dena, maybe a year and a half ago. She said something like, "it's weird, all of my friends that are in relationships are breaking up." It seemed true to me, too. I said it seemed that there was some kind of memetic influence infecting groups of people sharing a similar cultural space, that the large emotional impact of one breakup sent ripples through social circles, triggering mimetic responses. In the past year, I've known of more than a dozen babies to be born.<br />
<br />
There's something in the air, but it's beyond memetic ripples. It's big. I woke up one day last week and went to work. Jane said, "I feel like I'm living in a box, we're all living in boxes" in reference to our apartment, and other apartments. And damned if every building I walked by that day didn't feel like stacks of ant-like colonies. I felt small, insignificant, like there was a giant eye behind a veil in the sky, watching, manipulating, playing games. It was surreal, I was on a drug without having ingested a goddamned thing. I opened another real-life window into the writings of PK Dick.<br />
<br />
There's something in the air, and Megan says something big is going to happen, she can feel it. I can feel it, too. We both thought that it is something personal. We're both going through enormous, Phoenix-like changes, awash in fire, burning the remnants of our old selves, creating something entirely new. "It's bigger than both of us, baby," is what I'm thinking. There is that personal stuff, and, goddamn if it ain't powerful, goddamn if it ain't gonna blow everything I've known about myself formerly way the hell out of the water, I mean, it's happening as we speak. But that ain't all that's going on. I confessed to Jane two days ago that "I feel funny." "What do you mean?" I didn't know, I don't know, I couldn't put my finger on it. But it was in my dreams. It was in the way I read and processed information. It was in the way I finally really understood myself to be swimming in an underground stream, occupying a leading edge on the fringes of culture, waiting for something to happen. Are we going to deliver ourselves to the Promised Land? William Blake has been visiting me lately, not like he visited Ginsberg, but his words come to me daily, without even reading them.<br />
<br />
There's something in the air, and I don't believe it is merely The War and Its Consequences. I can see the Fall of Rome, it isn't too far away in our future, but I can't tell if Bush is Caligula or Nero. Babylon rising. I came across a site a week ago, a paranoid eschatological Christian rant site, saying that Saddam believes himself a reincarnation of Nebuchadnezzar, the powerful autocrat who expanded the Chaldean Empire, conquering the Holy Land of the Bible. I was stoned and receptive, and, for the first time, for the only time, for fifteen minutes, I bought into the Lies of Rome, I bought Bush hook line and sinker. I said to myself, here's what I said, "my god, what if Bush is right, what if Saddam symbolizes all that is evil in this world, what if we really are on a righteous crusade to stomp his ass into the Earth?" Fortunately, logic, intuition and history prevailed as I gradually lifted from my smoky haze, my brain-fog.<br />
<br />
There's something in the air, and I don't believe it is merely The War and Its Consequences. Maybe the war drums are beating, and, unconsciously, while we try to ignore it, we are really feeling it, on a soul level, intuitively, like we never have before. The Eye in the Pyramid has risen and cast a shadow over the Earth, and we're feeling that shadow; long, dark, maybe endless. All of those science fiction novels we read, all those movies we saw, movies like Brazil, we're living it now, we're in the beginning of it. Maybe. A Big Government, controlling and sinister, fighting an invisible enemy, an enemy on the move, an enemy that occupies no tangible time and space, an enemy that strikes terror into the hearts of all through extraordinary dramatic acts. There is a feeling of impending somethingorother, but it isn't necessarily doom. Sometimes it's excitement. Or maybe it's just change. We can feel the evolution of our culture now, bump by bump, as if the tires of our culture are bald as we go careening high-speed down a neglected highway.<br />
<a href="http://www.mungbeing.com/issue_3.html?id=229&sub_id=192">link</a><br />
There's something in the air, and it may or may not be Eschaton. Is the Roman Senate imminentizing apocalypse? Are the Twin Towers, is the Chemical Weapons Inspection, are these things our generation's (non-literary) Fernando Poo? Funny contemplation: it's occurred to me, on and off, since 11 September, that the State and the Media have considerably, and always, from day one, downplayed the fact that there was a big fucking hole blown into the side of the Pentagon. No, you never hear about that. I bet you forgot, didn't you? It's the "WTC Disaster," not the Pentagon disaster. Yeah, they don't want us to believe that they're that vulnerable, do they? That an enemy unseen was able to strike right at the very heart of the Mighty Military Machine. Or was it something else, entirely? Recall that Prophet of Our Times, Robert Anton Wilson, in his creative work of "fiction," "literature," known as The Illuminatus Trilogy, wrote that the Pentagon housed a vile, soul-eating monster, invisible and putrid, rank in its pure evil intentions and its enslavement of humanity: Yog Sothoth. Scholars would have us believe that Yog Sothoth was merely a fantasy invention springing forth from the mind of HP Lovecraft, the man who brought the world the Necronomicon. Well, Mr. Wilson, and his partner Robert Shea, outlined the story that only the shape of the Pentagon could hold Yog Sothoth back from unleashing his terror on humanity. What would happen if Yog Sothoth was released? Eschaton. So, bringing it all out into the "real world," what the hell do *you* think it means when a goddamned hole is blown in the side of the Pentagon? Has nobody picked up and read The Illuminatus Trilogy since 11 September?<br />
<br />
There's something in the air, and it may or may not be Eschaton. The Subgenius cult gave us a date, what was it, July 1998. Crowley said we're passing into a new Age about now. The astrologers say we're passing into a New Age about now. The Hindus say we're passing into a new age about now. Various Christians have pinpointed the Apocalypse and Rapture to be happening sometime within this past, or next, decade. The Y2K loonies hunkered down in their bunkers waiting for all the world's technological systems to go down as the clocks switched over. (I called the Y2K bug Snake Plissken, after the John Carpenter anti-hero who shut down the entire world in the final scene of Escape from LA.) Terence McKenna, the Mayans and a whole schwak of New Agers figure we're going down (or up, depending on your level of pessimism or optimism, as the case may be) on Winter Solstice, 2012. Maybe a great big m.f.kin' spaceship is going to pick up Rael and his followers, leaving the rest of us in their dust. Maybe those lizard people that David Icke sees, that DMT trips bring up, are all going to transform into minions of Yog Sothoth and suck out our m.f.kin' brains like in a low budget 50s sci-fi flick.<br />
<br />
There's something in the air, and, if you look up into the sky, and you're receptive, you can't see it, but you can sure as hell feel it. It doesn't feel like the cold winter wind biting your skin, as it is not at all invigorating. It's somewhere behind the sky, it's on the other side, and you have the choice to take the blue pill or the red pill. Actually, I'm going to take all the pills, a rainbow of fruit flavors, skittling down the back of my throat: toss me to that magick planet where all the mushroom spores first came from!<br />
<br />
Yeah, there's something in the air alright, and I can only pretend to know what it is, I can only point to bizarre conspiracy theories, crackpot millenarists, and mentally-deranged literary figures.<br />
<br />
I'm preparing myself for something, friends, and, man, I want to take you with me.<br />
<br />
 - 04:13 pm November 28th, 2002 ]]>
		</content>
		</entry>
		
	<entry>
		<title>Brad's Civil War Haiku</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=240" />
		<modified>2005-07-30T16:14:10Z</modified>
		<id>tag:www.mungbeing.com,2005:6.9</id>
		<issued>2005-07-19T01:07:09Z</issued>
		<created>2005-07-19T01:07:09Z</created>
		<summary type="text/plain">"we left camp thinking
the weaker ones among us
would sap the group's strength

so we swapped..."</summary><author>
		<name>Brad</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[we left camp thinking<br />
the weaker ones among us<br />
would sap the group's strength<br />
<br />
so we swapped weapons<br />
taking the best for ourselves<br />
laughing as they cursed<br />
<br />
they were the first killed<br />
unable to return fire<br />
a fine distraction<br />
<br />
easily flanking<br />
the emboldened enemy<br />
we tore them apart<br />
 <br />
the general's speech<br />
"sacrifice, duty, and god"<br />
made a lot of sense]]>
		</content>
		</entry>
		
	<entry>
		<title>How Grandeur Infects the Minds of Us All</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=242" />
		<modified>2005-08-01T14:18:21Z</modified>
		<id>tag:www.mungbeing.com,2005:6.10</id>
		<issued>2005-07-24T12:07:35Z</issued>
		<created>2005-07-24T12:07:35Z</created>
		<summary type="text/plain">"These are the times that try men's souls.  The summer soldier and the sunshine patriot will, in..."</summary><author>
		<name>Cavendish</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[These are the times that try men's souls.  The summer soldier and the sunshine patriot will, in this crisis, shrink from the service of his country; but he that stands it NOW, deserves the love and thanks of man and woman.  Let him stand, the fool, and get what is coming to him.  Though that word, love, evokes possibilities both pleasant and gratifying, what is it really, but a form of tyranny?  And tyranny, like hell, is not easily conquered:  "Where have you been?",  "Aren't you going to do anything today?", "You're not going to my parents dressed like <i>that</i>, are you?".   It is said that the harder the conflict, the more glorious the triumph; what we obtain too cheap, we esteem too lightly -- but what in life bears this out?  For an even four years did I strain to win her favor, and at the end, what have I to show for it but an even greater burden and a more wearisome strain than all the years of courtship combined; the endless prattling, the constant questioning and nagging, the cold shoulder and an even colder bed.  Yet for the merest fraction of my income, I can afford myself a television, some nice beer, a play station or the like and be entertained for countless hours, enduring the company of no one but myself.<br />
Heaven knows how to set a proper price upon its goods; and it would be strange indeed, if so celestial an article as FREEDOM should not be highly rated.  Yet, Love, with an army of ridiculous stories, poems, movies and songs at her command, seeks to seduce us into collusion, having all intentions (not only to tax our patience beyond all reason) but to <i>Bind Us in ALL Cases Whatsoever</i>, and so lead us down that path wherein we sacrifice our FREEDOM and INDEPENDENCE upon the altar of some strange God whose prayers we speak not the language, and whose priests, quite frankly, give us considerable willies.<br />
Whether my commitment to matrimony (read: the dire and egregious imprisonment of my INDEPENDENCE) was declared too soon, I have no doubt towards that argument.  <br />
However, the fault, as it is one, is all my own; I have no one to blame but myself.  And though no great deal is lost yet -the work of these matrimonial years is rather a ravage than a conquest- time is of the essence, and with a little resolution, I must quickly recover.  For, though trim be always trim, I'm just not getting any younger...<br />
]]>
		</content>
		</entry>
		
	<entry>
		<title>Patriot Act #1</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=226" />
		<modified>2005-07-30T16:14:10Z</modified>
		<id>tag:www.mungbeing.com,2005:6.11</id>
		<issued>2005-06-29T11:06:20Z</issued>
		<created>2005-06-29T11:06:20Z</created>
		<summary type="text/plain">"Patriot Act #1" by Kelly Moore, acrylic on canvas, 11x14, 2004</summary><author>
		<name>Kelly Moore</name><email>feed@mungbeing.com</email>
		</author><content type="image/jpeg" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA["Patriot Act #1" by Kelly Moore, acrylic on canvas, 11x14, 2004]]>
		</content>
		</entry>
		
	<entry>
		<title>The First Pre-Futurist Manifesto</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=176" />
		<modified>2005-08-01T14:23:04Z</modified>
		<id>tag:www.mungbeing.com,2005:6.12</id>
		<issued>2005-05-20T10:05:44Z</issued>
		<created>2005-05-20T10:05:44Z</created>
		<summary type="text/plain">"Post-Modernism has flourished in this world, only to create more problems than it solves.  What..."</summary><author>
		<name>David "Starchy" Grant</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[Post-Modernism has flourished in this world, only to create more problems than it solves.  What good is it to live after something, anyway?  Even Post-Modernism's greatest proponents have gotten sick of the stuff, or dead.  Pre-Futurism wishes them the best of luck in either case.<br />
<br />
What then can we do if we reject this Post-Modernist rejection? Returning to traditional values does us no good.  That is only a regression!  Do not seek to hold onto the past only because it does you no good to know nothing more than that it has passed!<br />
<br />
We Pre-Futurists know where we are.  It does not matter what has come before us, nor does it yet matter what is to come.  Where, then? When?<br />
<br />
We are Now! <br />
Thought is Now! <br />
The world is Now!<br />
<br />
Pre-Futurism is the Exaltation of Now!<br />
<br />
Now is when you live!<br />
<br />
Now is the start of your journey, and your destination.  Now is today, your thoughts of tomorrow, your memories of yesterday.  Nothing is until it is Now.<br />
<br />
Now is everything we have, and more than we need.  Now is the total of your experience, and the summary of how you experience.<br />
<br />
Now does not contain a Godel string; Now is a Godel string, for itself, which is all.  Now is its own doing and its own undoing.  What else would be up for a job like that?<br />
<br />
Now destroys the past and consumes the future.  Now is when you are reading this, and when you think about it later, it will be Now.  Now you are no longer the person you once were; that person stayed in the past and does not exist Now.  As you remember your childhood and all that has since come to pass, you do so Now.<br />
<br />
Now is your computer screen or your printed page or your friend reading to you aloud.  Now is your chair or your couch or your bed or the green, green grass by the banks of the river Danube where you now sit or recline or even stand.  (Pre-Futurism hopes you're comfortable, but doesn't really mind which if any of these options you prefer.)<br />
<br />
Now is when you'll finally get that raise you know you deserve; Now or never.<br />
<br />
Now is your memory of mind-blowing oral sex; Pre-Futurism hates to break it to you, but that orgasm you're thinking of otherwise no longer exists.<br />
<br />
Why build a better tomorrow when tomorrow only becomes today?  Why not cut to the chase and strive for a perfect today?<br />
<br />
Pre-Futurism is not simply yet another philosophy of instant gratification.<br />
<br />
Pre-Futurism is the leading philosophy of Constant Gratification!<br />
<br />
This is not to say that Pre-Futurism is one of those feel-good "carpe diem"  movements or anything nearly so trite.  How could we possibly hope to seize the day when the day so completely seizes us?<br />
<br />
Pre-Futurism is not stuck in the moment, ignorant of consequences and empty of plans, doomed to future failures by repetition of a forgotten history.  Pre-Futurism expands the moment, transforms it to Now, and includes in it consequences, plans, and a very long memory. Pre-Futurism might not be an elephant, but it's got better things to do than to forget.<br />
<br />
Pre-Futurism ain't about to get all hung-up on what's to come, anyhow, man.  Pre-Futurism ain't gonna sit around moping over what coulda been.  Pre-Futurism needs nothing more than Now for motivation.<br />
<br />
This very moment is the finest spur for any flank!<br />
<br />
When you see that there is no time but Now, you see that there is no time to waste!<br />
<br />
Pre-Futurism is logically, ontologically, theologically, psychologically, epistemologically, and pathologically sound.<br />
<br />
Pre-Futurism beats Futurism at its own game, now that Futurism is a thing of the past.  Even Post-Modernists get a kick out of that.<br />
<br />
Pre-Futurism has nothing at all to do with Monty Cantsin, Situationism, the Cacophony Society, POEE, Skull and Bones, or InfoSoc, in any way beyond the simple fact that each is in some way an aspect of Now.  Pre-Futurism is not afraid to mix pop culture references with the esoteric, nor indeed to be both pop culture and esoteric.<br />
<br />
Pre-Futurist art includes any expression that helps us to enhance, experience or better understand Now.  Pre-Futurist art carves Now out of marble, films the moment nude in a Paris cafe, and writes about what the present tense is up to down in Tangiers.  Pre-Futurist art is the kind you are making, so long as you are making it.<br />
<br />
Pre-Futurism is you, like it or not, as you yourself are living before the future.  To deny this is to foster schizophrenia, which is okay with Pre-Futurism, but probably a bit uncomfortable for you.<br />
<br />
Pre-Futurism thinks that Zen stuff is a-okay, but wishes it would get out of the house more often.  It's getting a bit pale.  Is it sure it wouldn't like some nice chicken soup?<br />
<br />
Pre-Futurism is, like, totally cutting class today.  It's just way too nice out not to, and it, like, just got this new board, you know? Pre-Futurism will see you at the beach.<br />
<br />
Pre-Futurism aids digestion.<br />
<br />
Pre-Futurism is both ironic and sincere, as it knows the best method is not the most direct in every case.<br />
<br />
Pre-Futurism advocates everything: everything that is, is Now!<br />
<br />
<i>David "Starchy" Grant is not, nor has he ever been, Monty Cantsin, although the two of them do share a birthday.</i><br />
]]>
		</content>
		</entry>
		
	<entry>
		<title>Open Source Biology</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=250" />
		<modified>2005-08-24T01:36:11Z</modified>
		<id>tag:www.mungbeing.com,2005:6.13</id>
		<issued>2005-07-31T05:07:41Z</issued>
		<created>2005-07-31T05:07:41Z</created>
		<summary type="text/plain">"Pre-1970, biology was an umbrella term for several academic disciplines.  Biologists were mainly..."</summary><author>
		<name>Andrew Hessel</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[Pre-1970, biology was an umbrella term for several academic disciplines.  Biologists were mainly classifiers, the source of unpronounceable Latin names for species great and small.  It wasn't a sexy science, with the exception of marine biology, which could boast bathing suits and scuba diving with dolphins.  The major output was publications.  Pharmaceuticals were made by chemists and biochemists working for stoic chemical companies.<br />
<br />
Genetic engineering changed all that.  The species barrier collapsed, taking with it the need for field work.  The possibility of creating new, never before seen organisms stoked creative fires of a generation already primed for recombination by the sexual revolution.  New talent flooded onto the biological scene, bringing into existence new molecular specializations.  Genetics made biology cool.<br />
<br />
A genetic gold rush began fueled by possibilities and speculative cash.  Splashed across newspaper headlines and on popular magazine covers, a new breed of scientist-businessman promised cures for diseases and pest free crops. Investors threw cash.  The early companies operated in an environment devoid of competition or regulation and enjoyed some encouraging success.  A new industry, biotechnology, emerged and clawed out survival.<br />
<br />
Biotech needed a lot of money to grow, but the industry was unproven, so the fledgling firms chose to use intellectual property aggressively to secure investment.  Patents were extended to anything under the sun, including life forms, genes, and other biological derivatives.  The large money required to do commercial science, money provided by investment groups, required companies to choose their drug leads carefully.  The wrong choice could bankrupt a firm.<br />
 <br />
There was just one problem: the needs of business and science may overlap, but are never identical.<br />
<br />
Today, the biotech industry is a powerful economic force comprised of over 1500 companies.  The big names have proven records of developing effective drugs.  The appearance of biotech forced the restructuring of the classical pharmaceutical industry, yet it has been unable to demonstrate that it is sustainable industry.  Most of the money is made by the top twenty companies in the space, leaving the smaller firms to fight for attention and cash.  With nasty teeth on the big sharks and so many little piranhas, it's a vicious pond to be swimming in.<br />
<br />
And this is why open source is being tested in biological science.  Advocates argue that open source biology (OSB) may prove a far better paradigm for making new drugs.<br />
<br />
<!---suggested page break----> <br />
<br />
Open source promotes the idea that groups could, with the right mix of skills and resources, be organized to collaborate for reasons other than money to produce and distribute free products.  Not given away for free (although many products are), but that they are free (that is, they possess freedom).  The idea often results in products being available at the lowest sustainable price.  Also, everyone that participates in the development of the product has a small claim to a share of the credit -- and probably some good working relationships.<br />
<br />
It sounds very Pollyanna-like, except that open source works, at least for (some) software.  Today, some free programs challenge proprietary franchises valued in the billions of dollars.  Along the way, this success has rekindled the idea that individual passion, talent, and some elbow grease can compete head to head with giants.  Open source efforts are frequently perceived as the "good" David versus the "evil" Goliath corporation.<br />
<br />
How open source works is mysterious, although economists keep dissecting it.  Few business models exist.  Ideas are still evolving and the variables can be surprisingly difficult to quantify.  Despite the incomplete understanding, however, the paradigm is solidifying and is being tested in other areas.  Open biology is of particular interest, given the imbalances that exist: currently, there is no non-proprietary route to develop medicines.  The closest option is the recent emergence of the non-profit pharmaceutical company, but these can only operate under special conditions.<br />
<br />
Drawing experience from open software, supporters of open biology note that if the control of the production of important basic needs, such as a computer operating system, lies solely in the hands of commercial corporations, we are at their mercy.  Then they ask, what is more basic than health and food?  Open biotechnology must be permitted, if only to keep proprietary interests in check.<br />
  <br />
While tantalizing, how practical open biological development would be structured remains an unsolved challenge, particularly since such RandD can be very expensive.  Presumably, for OSB efforts to have a reasonable chance of success, they would be as closely aligned to OSS economics as possible, where development, distribution and advertising is performed virtually.  In biology, this has already been partially accomplished by the digitizing and public release of data that includes journals, methods, DNA sequence libraries, and much more. <br />
<br />
<!---suggested page break----> <br />
<br />
It is DNA where the connection to open software and open biology is strongest, because DNA is the biological equivalent of computer source code.  DNA is the programming language of life.  It already enjoys considerable academic and public support to be a public domain resource.  But, unlike computer software, there is almost no direct consumer role or utility for genetic code.<br />
<br />
DNA can be used to design anything that has or could live -- from viruses to orchids to dinosaurs, but it isn't particularly useful to programmers since it is without an easy way to generate outputs.  When a computer programmer writes code, the result is a program.  When DNA code is strung together on a computer, the result is a text file that specifies a living organism, not the organism itself.  DNA needs to be physically made and loaded into cells before these organisms can be grown, which is not a trivial process.<br />
<br />
But such work is becoming possible because of new science called synthetics.  Synthetic DNA (sDNA) are nucleic acids that have been chemically assembled from monomers using robotic synthesizers.  sDNA permits virtually anyone to be a skilled "gene jockey" even without formal training, no laboratory necessary.  And because dozens of commercial DNA foundries already exist to make DNA cheaply, there is very low overhead.  The size of the sDNA constructs that can be assembled is growing daily and will soon allow the encoding of human-sized genomes.  Plus, sDNA prices are falling faster than people can say "playing God".  <br />
<br />
While the penetration of sDNA is still shallow even in the professional biological community, its availability alone removes the few remaining barriers to personal scale genetic engineering efforts.  Interestingly, genetic data is naturally organized into functional modules (genes, regulatory elements, etc.), a structure intuitive to computer programmers.  For this reason, MIT has established a library of reusable genetic "parts" called biobricks for the express purpose of facilitating the assembly of open source biological "programs."  They even recruit students to participate in an annual challenge to produce working circuits in bacterial cells.  Overall, sDNA represents the first major improvement to DNA technologies that have remained virtually unchanged since the 1970s, and opens genetic engineering to anyone with some time and interest.  The result should not be unlike throwing gasoline onto a fire.<br />
<br />
The potential of genomic programming using DNA (not to be confused with genetic programming, where computer programs are written to self-evolve by mimicking DNA) is already well understood by certain proprietary interests.  This summer, the first synthetic companies had splashy launches: first Codon Devices, followed shortly thereafter by human genome sequencer Craig Venter's Synthetic Genomics, Inc.  Given the ease in working with sDNA, many similar companies can be expected to follow, cooking up engineered proteins, tweaking metabolisms, and even making new cells from scratch.  The competition in the space is sure to be heavy and probably very litigious, given the economic stakes.  The messy tangle of life science patent claims is only going to be made worse by this new technology.  Still, the appearance of proprietary genomic programming companies strongly validates the idea that open source biology, organized along similar lines to open software, is at least possible.<br />
<!---suggested page break----> <br />
<br />
Not only possible, open source genomic programming might prove necessary.  A big discussion topic between the proprietary and open source software camps is the relative security of their product offerings.  Open source software is purported to be more secure in part because the revisions to the software, even major ones, are freely available, and because the code is available for anyone to review.  If you're going to tell thieves the design of your lock, you had better be sure it is damned hard to pick.<br />
<br />
Biologists know that given the existence of an environment, evolutionary processes will occur.  Once computers came into existence, so did computer pathogens.  Antivirus software followed, along with firewalls, spam filters and other defensive protocols.  Everyone that uses a computer today has some understanding of the danger of connecting an unprotected computer to the web.  In biology, the same reasons explain why we have an immune system.<br />
<br />
Society has been fortunate the great scares of genetic engineering -- the accidental creation of destructive, reproducing organisms -- have never been borne out.  Some mistakes have been made, but they have been relatively minor.  But the truth is that genomic programming cannot be done without some risk if only because we don't fully understand the nuances of the language or its compiler, the cell.  We didn't create either of these marvels, so we have been forced to learn about them through a complicated process of reverse engineering that sometimes misses key data.  We will screw up, even if we do our work with the best of intentions.  To date, most genomic work has been performed by professionals -- responsible people subject to oversight and approval.  The availability of sDNA opens the door wide to professionals and amateurs alike.   More mistakes will be made, along with a significantly greater chance somebody will create something malicious, as with software.<br />
<br />
The difference is: the genomic programs we construct exist in the same physical reality as we do.  We cannot reboot nature as we can a PC or server.  If we loose a pathogen, intentionally or not, we will have to live and deal with the consequences.  We cannot load a backup tape of evolution.  And we cannot download a revision to our immune system.<br />
<br />
Open source biology, then, argues that our best security is to open up genetic technologies widely, letting everyone peek under the hood.  There's far more people able to understand the code that do not want to kill the world than those who do.  The result should be that when the inevitable malicious code or accident (or natural pathogen like a SARS or Bird Flu) appears, more hands are available to fix the problem.  The alternative -- to keep the technologies closed, to not be able to see the source code of what is released into the environment, and to rely only on companies to fix problems that occur -- is a risky and (probably) expensive choice.  In this context, society's decision to support open source biological development or not is vitally important.<br />
<br />
Open biology has a good chance of producing free medicines, at least ones that are gene-based.  Like software, there is no reason for gene-based drugs to be expensive to manufacture or distribute.  Genetically engineered cells and viruses can be replicated inexpensively almost anywhere in the world that DNA code can be transmitted or sent.  The cost of doing synthetic work is falling quickly.  Using only cost per base as a measure, a synthetic gene therapy that would have required a million dollars to synthesize in 2000 would cost about $10,000 now, and should drop to roughly $1000 or less within a decade.<br />
<br />
If practical open drug or agricultural development can be achieved remains to be seen, but the moral and economic drivers of producing free therapeutics and crops, combined with growing and aging human populations, are compelling reasons to experiment.  The benefit of supplying products at the lowest price is obvious when the demand, namely life, is priceless.<br />
<br />
Perhaps the greatest benefit of OSB, however, would be the massive influx of new ideas to genetics, still a relatively elite discipline.  Over the last few decades, despite an explosive increase in the molecular understanding of disease, the cost to develop new medicines has skyrocketed, bottlenecking the number of ideas that can be explored.  Open source should help re-balance this equation by uncoupling exploration from financial return.  There are very good reasons to expect large gains in productivity and efficiency to be realized.  With computers and other electronic goods, consumers expect that manufacturers will deliver more features per dollar year over year.  Expecting similar performance from groups that create new drugs and medicines is long overdue.]]>
		</content>
		</entry>
		
	<entry>
		<title>Crew Management Supplement</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=238" />
		<modified>2005-08-01T01:08:10Z</modified>
		<id>tag:www.mungbeing.com,2005:6.14</id>
		<issued>2005-07-14T05:07:59Z</issued>
		<created>2005-07-14T05:07:59Z</created>
		<summary type="text/plain">Coercive measures and hard-parenting entail increased expenditures which result in cost overages. Presented are key, cost-friendly corrections for the obstructive-disordered.</summary><author>
		<name>Mike Kingston</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[<h6>4s-1: Overview</h6><br />
The insubordinate ward creates numerous security and discipline problems for our facility. She may feel she is not "moving ahead"--or believes she is undercompensated--and responds with childish, obstructive behaviors.<br />
<br />
She undermines our efforts at "bright-siding", refuses to get along with "star" crew members, and continually challenges "flagship" policies. Theft, deliberate waste, customer-abuse, and dining-room or lobby neglect are her hallmarks.<br />
<br />
<b><u>Critical Point</u></b>: She may 1) reuse expired/contaminated dairy or meat product, or 2) fail to sanitize shake machine at closing, or 3) ignore other key Quality Service Guidelines.<br />
<br />
<b><u>Critical Point</u></b>: Her willingness to engage in equipment sabotage and her history of workplace violence/retaliations require frequent floor lockdowns and enhanced surveillance/security measures. If left unchecked, she will instigate/organize obstructive flare-ups in common areas.<br />
<br />
<b><u>Policy</u></b>: Management attempt at a retrain is policy. The obstructive ward may be "in a well": detached from our company values, she has dug herself into a deep hole and is looking to be resocialized. Management strives to reestablish critical contact with the ward whenever the ward:<br />
<br />
1) is looking to resecure her place in the crew family and<br />
<br />
2) affirms a desire to bring her actions back in line with our core values.<br />
<br />
<hr><br />
<!---suggested page break----> <br />
<h6>4s-2: Cradling</h6><br />
The detached ward is often stuck in a destructive "toddler" feedback. "Cradling" interrupts circuiting and suggests new "star" behaviors.<br />
<br />
<b><u>Activity Goal</u></b>: Management nurtures shift to infant modes through "cradling" or "soft-parenting". Explore erotic orifice play with passive oral/anal posturing: Suckling, regurgitation, self-soiling and rectogenital pursing/fingering recall latent dependency patterning, and suggest the possibility for management care/guidance. Activities should be pantomimed until second-nature. Reinforce with "bright-siding", surprise lockdowns.<br />
<br />
With practice, wards learn to associate upper-tier management with parental/pudendic affections.<br />
<br />
<b><u>Taskpoint</u></b>: Secret-shopper programs trigger performance/job loss anxieties and are our primary stimulus for pursing/nervous fingering in "star" crew. *Floor/store managers will demonstrate proper pursing/fingering to crew during 1) store audits and, 2) District Manager inspections.<br />
<br />
<b><u>Taskpoint</u></b>: Self-soilings and panic-soilings reassure our guests we care about their business. Floor/shift managers model panic-soilings to new crew 1)during breakfast and lunch panics or 2) when floor is understaffed or 3) whenever we get an order wrong. Self-soiling is "flagship" behavior, and should become automatic, communal and synchronous.<br />
<br />
<b><u>Critical Point</u></b>: Failure to soil indicates crew member is unaligned with core goals/policies.<br />
<br />
<hr><br />
<!---suggested page break----> <br />
<h6>4s-3: Dawson-mouthings</h6><br />
<br />
"Mouthing"--or "suckling"--allows crew-wards to obtain pay or scheduling rewards and is preparation for advancement to shift leader status.<br />
<br />
<b><u>Activity Goal</u></b>: Wards home-monitor video feeds of crew-families submitting to forcible mouthings with a dawson host-surrogate while "feuding" for bonuses. Ward trainees 1) observe "star" submissive oral postures and 2) study hostilities-management through crew "feuding". After viewing module, trainees pantomime mouthing and workshop their new skills with "star" crew. (Follow up with bright-siding, drink-tower calibrations.)<br />
<br />
<b><u>Task Point</u></b>: Mouthing is stimulated by 1) frequent reminders of upcoming pay/performance reviews, 2) down-leveling to fries or drive-thru 3) tear-downs of crew work-station to discover improper stocking /cleaning procedures. Submissive mouthings may proceed on-floor, in back office, or in parking lot during daytime operations. Careful study of eye-movement patterns should reveal keen pudendic interest.<br />
<br />
<b><u>Critical Point</u></b>: Disinterested crew may respond to phallocentric stimulations. Incorporate pudendic phrasing* into squad motivations to soften clenching and elicit a pleasing oral stance.<br />
<br />
<b><u>Task Point</u></b>: "Feuding" is key. Overstaffing/scheduling cut-backs with arbitrary assignment of double-shifts stimulate feuding through a triggering of negative sibling latencies. Intensify with floor lockdowns/uniform checks to induce panic reactions/disrupt alliances.<br />
<br />
Crew managers strive to model tattling, bullying, teasing, and fawning as permitted activities. (Aggressive pursing/straining provides the kinesthetic anchor.)<br />
<br />
*** These modules have proved effective in remapping crew arousal patterns away from dawson-surrogate and toward up-tier management figures. Latent ritual abuse/rape fantasies are implicated: crew undergarment samples consistently test high for moisture in response to surprise work-space inspections/tear-downs. (Robust moisture levels are associated with District Manager audits, and suggest a provocative anal stance.)<br />
<br />
* Example: "standing firm".<br />
<br />
<hr><br />
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<h6>4s-4: Anal-surprising</h6><br />
<br />
Surprise-defecation is a powerful reserve tool for keeping crew "on board". In defecation, the ward is "surprised" with anal dilation while effecting perigenital oral stimulations-- suckling--for the dilator. It is not desired for dilator to empty contents; momentary spasm with trial defecation (withdrawal) is key. (Dilators practicing withdrawal report heightened excitement and an increased likelihood of repeating the surprise in the future.)<br />
<br />
<b><u>Critical Point</u></b>: Spontaneous, robust dilations are seen around instances of unusual or catastrophic violence: a sympathetic, sexual hostility-impulse is diverted to a benign expression through the dilation-withdrawal framework. Crew leaders model arousal around violence (dilation/stooling) and follow with commiseration (withdrawal). The exchange serves to divert ward hostilities down-level.<br />
<br />
<b><u>Critical Point</u></b>: Baby Jessica, a "homerun" test product, stimulated suffocation fantasies and full dilations in all wards. A subsequent drop in workplace violence/flare-ups is suggestive.<br />
<br />
<b><u>Critical Point</u></b>: Product often fails in development: Kerrigan provokes momentary dry spasming, yet fails to produce a defecation/withdrawal cycle. Successful samples (D. Spencer and Ramsey) 1) maintain vigorous cycles 2) serve to sublimate employee anxiety over job and wage loss, and 3) keep crew motivated as we cut labor and food cost to reach our p+L target.<br />
<br />
<hr><br />
<br />
<b><u>Module 4s-5</u></b>: Rough-cradling, "shaking", chokechaining.<br />
<br />
<br />
Download: <a href="http://www.mungbeing.com/issue_3.html?id=229&sub_id=204">link</a>]]>
		</content>
		</entry>
		
	<entry>
		<title>Beware of Sharks</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=225" />
		<modified>2005-08-01T01:08:10Z</modified>
		<id>tag:www.mungbeing.com,2005:6.15</id>
		<issued>2005-06-28T12:06:22Z</issued>
		<created>2005-06-28T12:06:22Z</created>
		<summary type="text/plain">"Beware of Sharks" by Liz Parkinson</summary><author>
		<name>Liz Parkinson</name><email>feed@mungbeing.com</email>
		</author><content type="image/jpeg" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA["Beware of Sharks" by Liz Parkinson]]>
		</content>
		</entry>
		
	<entry>
		<title>Interview with Dr. Susan Blackmore</title>
		
		<link rel="alternate" type="text/html" href="http://www.mungbeing.com/issue_3.html?articleID=111" />
		<modified>2005-08-01T14:44:06Z</modified>
		<id>tag:www.mungbeing.com,2005:6.16</id>
		<issued>2005-05-03T01:05:28Z</issued>
		<created>2005-05-03T01:05:28Z</created>
		<summary type="text/plain">Dr. Susan Blackmore is a leading memetic researcher whose book, "The Meme Machine" is a groundbreaking work. Here, she sits down with jody franklin for a discussion about the evolution of humankind and memetic gardening (as it were).</summary><author>
		<name>jody franklin</name><email>feed@mungbeing.com</email>
		</author><content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mungbeing.com/">
		<![CDATA[<div class="offset" style="font-style:italic;"><br />
I  encountered <a href="http://en.wikipedia.org/wiki/Susan_Blackmore">Dr. Susan Blackmore</a> at the Toward A Science Of Consciousness conference in Tucson, Arizona, in April 2004, where hundreds of scientists, philosophers, psychologists, New Agers and artists gathered to exchange ideas on the nature of human consciousness.  Never had I participated in such a collective of concentrated brain power.  <a href="http://www.susanblackmore.co.uk/">Dr. Blackmore</a> stood out in this crowd, which is not an easy feat when all is considered.  While her dynamic personality likely didn't hurt, it was obvious she commanded much respect amongst her colleagues for her visionary work in the field of consciousness studies.<br />
<br />
Curious, it is, as her background is atypical in the world of science: she spent two decades investigating psychic phenomena following an out of body experience.  Ultimately, she was unable to validate any claims of the paranormal through the application of scientific method.  In the nineties she turned her energies toward two relatively new and emerging sciences, memetics and consciousness studies.  In many ways she was well-suited to explore these largely uncharted memescapes after spending so much time working with the abstract and intangible, largely theoretical, world of the paranormal.<br />
<br />
Dr. Blackmore wrote <a href="http://www.amazon.com/exec/obidos/tg/detail/-/0198503652/ref=ase_exnetA/103-5236359-1216617?v=glance">The Meme Machine</a>, widely regarded by peers and laypersons alike as one of the definitive treatises on the science and philosophy of memetics.   It was endorsed by no-one less than Richard Dawkins, the geneticist who introduced meme theory to the world.  More recently she penned <a href="http://www.amazon.com/exec/obidos/tg/detail/-/019515343X/103-5236359-1216617?v=glance">Consciousness: An Introduction</a>, a work that neatly summarizes most of the issues debated within the science of consciousness community. It is well-positioned to become the primary text for students of consciousness studies in universities.<br />
<br />
I was fortunate enough to have an informal hour long chat with her on the telephone last summer.</div><br />
<div class='q'><b>jody</b><br />
First off, looking back to your earlier academic background, you received a PhD in parapsychology and spent many years investigating paranormal phenomena, with a particular interest in out of body and near death experiences.</div><br />
<div class='a'><b>Susan</b><br />
I started out because I had a very dramatic out of body experience. But I did years and years of work on sort of more ordinary parapsychology, if you like, before I finally came back to studying out of body and near death experiences, probably ten years later.</div><br />
<div class='q'><b>jody</b><br />
Right. And you became known for a unique and thorough approach to paranormal investigation: skeptical, yet open to the possibility that these phenomena could be proven scientifically. I'm used to seeing both sides of this debate, the scientific skeptics and the believers in the paranormal, as being somewhat dogmatic.</div><br />
<div class='a'><b>Susan</b><br />
I agree, and that was one of the problems that I coped with for years and years and, as far as I know, I'm the only person who has ever been simultaneously on the council of the Society of Psychical Research in London and on the on the executive council of CSICOP in the states. In other words, I was actually helping to run societies on both sides, which was very difficult because I was sometimes loved and sometimes hated by both sides. I was hated by the psychical researchers because I was skeptical, because I was always investigating things very thoroughly and showing alternative explanations. And sometimes I was hated by the skeptics because I would talk about mystical experiences, self-transformation and the importance of some of these things, trying to take them seriously as parts of peoples' lives.<br />
<br />
So it was a very uncomfortable position to be in but it seemed to me to be necessary to try to bridge that horrendous gap. Because, after all, the scientific question is: do these phenomena exist, and, if they do, how do they work? Both the skeptics and the believers are actually officially asking the same question.  They should be able to work together but very often they can't. </div><br />
<div class='q'><b>jody</b><br />
They seem to come at the issue with their minds already made up, a "guilty until proven innocent" kind of methodology.</div><br />
<div class='a'><b>Susan</b><br />
Some of them do. I would not tar them all with the same brush. Generally speaking that's true of a lot of them but I'm not the only one who struggles very hard to be open minded. You say that I had a reputation for an open mind and I'm very glad to hear that but it is terribly difficult to have an open mind. Frequently in my years as a parapsychologist I would go on TV programs and there would be audiences of people there, there would be people shouting, "you should have an open mind, if you had an open mind you'd realize there are spirits all around you now."<br />
And what they meant by an open mind was being able to believe any batty theory that they thought was true.  I think what truly is an open mind is being prepared to change your views in light of the evidence. It means not that you have an open mind like a trash can that anybody can throw their rubbish in. Not that you don't have any opinions... you may even have very strong opinions but you must be prepared to change those opinions if the evidence proves you're wrong. Now that is actually psychologically and emotionally hard work. I found as I went on with it I had to change my mind many times in my life, academically and intellectually. Then it gets easier and you kind of get used to it and you realize that actually it's fine, I can drop my entire theory, it was wrong. Let go. <br />
<br />
But it is demanding, it is difficult and I think we shouldn't underestimate what it means to truly have an open mind. And that's one of the reasons I gave up. Because I really, really tried hard to have an open mind for probably 30 years and in the end I thought, "I've seen enough, I've heard enough. In my heart of hearts I know as much as anyone can know, which is not a hundred percent, but as much as anyone can know that psychic phenomena do not exist." I was not prepared any longer to keep my mind open for the possibility that they do. I've done it long enough and thoroughly enough. I've gone through so many investigations, done so many experiments and I thought, "if I can't have that kind of genuine openmindedness then I shouldn't be doing it anymore." That's the main reason why I stopped.</div><br />
<div class='q'><b>jody</b><br />
Do you believe there is still a possibility that paranormal phenomena may exist and that science can one day find ways to accurately measure or detect some of these mysteries?</div><br />
<div class='a'><b>Susan</b><br />
Of course it's possible and it would be thrilling for science if it were true but I don't think it's at all likely. If it does happen in my lifetime I shall have a curious reaction. Part of me will be going, "Oh my God! I was wrong, I shall have to change my line again," and part of me will go "Wow! How exciting! This will overturn so much of physics, so much of psychology, I must get back in there." </div><br />
<div class='q'><b>jody</b><br />
How did these earlier experiences inform your more recent work on memes and consciousness?</div><br />
<div class='a'><b>Susan</b><br />
Looking back, I would say what set me off wanting to be a parapsychologist in the first place was specifically this very dramatic out of the body experience I had as a student in 1970. And, more generally, things like drug experiences with LSD, experiences with meditation, those sorts of things. The real question those experiences provoked was to do with consciousness: what is the mind? What is consciousness? Why am I aware at all? Why is there experience at all? What is experience? And what is possible beyond ordinary experience?  Those were the sort of questions that drove me into parapsychology because I thought parapsychology was a way to understand all the states of consciousness, out of the body experiences and so on. So, in a way, all I've done after 25 years of parapsychology is to say "that was a massive detour!" I want to go back to the questions that originally movitated me in the first place. In a way, everything I did in between contributes to learning more about the mind, more about the brain, learning more neuroscience, learning how to be a better scientist, learning how to be openminded, learning research skills. All of those things are still relevant. Even though the actual subject matter, I would say, it was a load of tosh.</div><br />
<!---suggested page break----> <br />
<div class='q'><b>jody</b><br />
It boils down to the basic question of "what is consciousness?" The question goes back at least as far as the ancient Greeks. </div><br />
<div class='a'><b>Susan</b><br />
Yes. I'm only answering the same kinds of questions as them. And Descartes in the 17<super>th</super> century, any of those people, they were driven by those questions. Who am I? What am I? What kind of a thing is an "I"?</div><br />
<div class='q'><b>jody</b><br />
Why should we be exploring the issue of consciousness? </div><br />
<div class='a'><b>Susan</b> <br />
There is no "should" about it. I think that if you have the luxury to be an intelligent, questioning person, in a society that is rich enough to sustain intellectual life, it is the obvious central question you want to ask. It is the central question of human nature, of human purpose, the whole question of our existence. Why are we here? What's the point of it all? What should I do? We are questioning animals. We have brains clever enough to ask. </div><br />
<div class='q'><b>jody</b><br />
In the past decade we've seen the growth of consciousness studies, which seems to be a wide open field that has attracted the participation of people all different disciplines: neuroscience, psychology, philosophy. A lot of persons in various fields of scientific study are known for orthodoxy and sometimes unwillingness to explore concepts that stray from their beliefs. At the Toward a Science of Consciousness conference, it wasn't out of the ordinary to see a New Age idealist presenting near someone from one of the hard sciences. How important is this openness and diversity, this multidisciplinary approach? What impact is it likely to have on the future development of our understanding of consciousness?</div><br />
<div class='a'><b>Susan</b><br />
I love the Tucson conferences precisely for that eclectic mixture. I find them much more fun than the Association for the Scientific Study of Consciousness conferences which stick very much to the neuroscience and straight psychology. Because I think we really don't know at the moment which are going to be the productive ways of understanding consciousness. We need neuroscience, we need the brain scans and the understanding of the neural structure for sure, but what else we need is not so sure.  I'm very happy that at this stage consciousness studies is multidisciplinary and wide open and all these different people are talking to each other. <br />
<br />
But there's always a danger that you get everything diluted, or distracted by useless and stupid ideas.  That's a danger but you know, that's the fun of science, isn't it, especially a new science such as this. We've got to start with an open mind and lots and lots of ideas if we have any hope of finding which ones are going to be productive.</div><br />
<div class='q'><b>jody</b><br />
The strongest meme will probably emerge anyway, yes?</div><br />
<div class='a'><b>Susan</b><br />
Yes. Certainly the strongest meme will emerge but it depends on what you mean by strong. From the point of view of meme theory, by definition the memes that succeed will be best memes in survival terms. The critical question is will they succeed because they're more truthful than the others? Will the most useful one, the one most helpful to understanding consciousness emerge as the winner in the new science of consciousness, or will the memes that emerge be the ones that people like best?<br />
<br />
I trust, which may sound naive in my faith in science, I trust that the scientific message, imperfect as it is, is the best hope for getting the true memes to win. Because you're trained as a scientist to test ideas again and again, not to accept things just by dogma or because they're written in a book or you like them. But to test them against the evidence. That's the point of science and that's the way you get rid of the rubbish.<br />
<br />
There's always a problem, particularly with consciousness and studying the nature of self... these things touch people's emotions so deeply that there is a huge difference between the ideas people like and the ones they don't, so there's a danger that the ideas people like will win. <br />
<br />
To give you an example: Right now I'm having a particular conscious experience of this kitchen and the picture I'm looking at and the mugs on their hooks on the wall and that is in my consciousness. We think of consciousness as a kind of container and talk about the contents of consciousness. In consciousness studies at the moment, people like the idea that there is something called our consciousness. That's the natural way of thinking about it. I believe it's wrong.<br />
<br />
Dan Dennet showed why it's wrong and I think his demonstrations were correct and we've got to get out of that intuition which is part of the illusion. But getting out of the illusion is really difficult. So I think these ideas about contents of consciousness, consciousness as a kind of mental theatre in which things happen, these ideas are very popular and they'll always being around, even if they're wrong. But it's very difficult to know at this stage whether they're right or wrong. I think they're wrong, other people think they're right.<br />
<br />
To give another example closer to what you were saying about the New Agey people and so on, vast numbers of people want to believe that their consciousness is a kind of power, that their thoughts cause their action, that they could, by the power of their own consciousness, not only raise their own hands but perhaps do other things, perhaps elevate themselves spiritually or get in contact with someone else by telepathy, or survive death. That's what people like and want to believe. Scientific evidence, as far as I can see, is going more and more against those kinds of ideas. It's really, really hard so no wonder those New Agey memes get on better, despite that I think the truest are the scientifically more valuable theories.</div><br />
<div class='q'><b>jody</b><br />
Now we've got the question of the subjectivity of consciousness. Subjectivity, which David Chalmers termed the hard problem, seems to dominate the various debates in the field. What do you think it will take to solve this question?</div><br />
<div class='a'><b>Susan</b> <br />
It could take an amazing new physics discovery such as quantum coherence in the microtubules. It might take understanding of some kind of emergent theory such as how consciousness, this stream of subjective experiences emerges from brain processing. <br />
<br />
My own personal opinion is that what has to happen is that we completely dismantle all our false illusions about the nature of consciousness then we can begin to see clearly, then we will see why neurons firing in the brain are this experience.</div><br />
<div class='q'><b>jody</b><br />
Does consciousness exist outside the ego-identity?</div><br />
<div class='a'><b>Susan</b><br />
I don't accept the ego-identity. I don't accept the question. I would say consciousness doesn't exist outside of anything. I would say that consciousness is the functioning of a certain kind of brain in a certain kind of world. Now, human beings have the kind of brain that leads them to the false idea that they have a (you might call it an ego identity, I would call it a self) self, inside, who is conscious and is having these experiences and has free will. I think all of that is untrue. I would say that we are living beings, constructing worlds. We have brains, we are constructing worlds all day long, multiplying, and none of those are either in or out of consciousness but we end up with the illusion that there is self in here having a stream of experiences. And we try to explain the illusion, which is impossible because we've got it wrong, it's like trying to explain the life force or things that were shown as not to exist in the end. I think it's like that with consciousness. When we really understand it we will not see it that way. </div><br />
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<div class='q'><b>jody</b><br />
What can we learn from purposefully altered states of consciousness? Do they have something to add to the field of consciousness studies?</div><br />
<div class='a'><b>Susan</b><br />
Oh, absolutely. We can learn loads and loads.<br />
<br />
I think the most interesting drugs are the major hallucinogens, LSD, psilocybin, mescaline, that sort of thing. They change absolutely the way one feels about the nature of oneself and consciousness. I don't whether you've had them but if you have, you know what I mean, (the feeling) that I might dissolve into that tree over there. I think some of these drugs can give true insight into the nature of consciousness. Some give you just mad ideas. The ones that give true insights are going to be useful from that point of view. The non-existence of self, the oneness of the universe, that kind of thing you can get from LSD, you can get a deep mystical experience of oneness. Not always, but you can get it.<br />
<br />
The more basic way in which it's useful is understanding the brain mechanisms which produce the normal illusion of consciousness, the normal illusion of "I'm in here looking out through my eyes, having a conscious experience." When we see how that is demolished by certain drugs, or just changed in simpler ways, then we understand much more about the construction of the illusion. On an even more mundane level, drugs like tranquilizers and sleeping pills and take you into much less interesting altered states, (but) it's still very interesting neuro-chemically to understand how those things function and alter consciousness.<br />
<br />
Let's take another kind of purposefully altered consciousness which is meditation or mindfulness. I've been practising zen meditation and mindfulness for more than twenty years now and I would say that it has informed all my thinking and, in some ways, underlies all my scientific work. With the subject of consciousness we are asking about subjectivity - it's enormously helpful to go at it from both directions. To go at it from the scientific direction, looking at the brain and how it does the trick, and going at it personally, really learning to look into the nature of consciousness.<br />
<br />
I think what many scientists are doing now is saying, "Hey, well I know what my own consciousness is like, it's like this and now I'm going to try to explain it." And they can't. What is needed is people who are able to say, "I actually have no idea what my consciousness is like, I'm making huge assumptions. Okay, I'm going to sit down, I'm going to look at this white wall for hours on end. I'm going to look at it and see what consciousness is actually like." And when you sit there you find you just see a mess, a total mess. "Oh, I wonder if I left the gas on" - first you have to learn to calm the mind. And when you've calmed the mind enough that you can pay attention to a white wall without thought going past for some length of time and you can see more clearly, you can begin to let go of many of the assumptions you have about consciousness. So, to that extent, I think, the practice of mediation and other disciplines of that kind are beginning to play an important role in consciousness studies and will play an even more important role in the future. There are many people like myself, I am certainly not the only one, who are working a bit from this direction.</div><br />
<div class='q'><b>jody</b><br />
And recent studies have actually proven that meditation induces brain changes.</div><br />
<div class='a'><b>Susan</b><br />
I wouldn't say that at all. I would say that they have shown that meditation <i>is</i> the brain change. Sitting down and looking at a wall and doing that, your brain is inevitably different  Anyway that's a slight quibble. I would go along with James Austin who says zen training is brain training. The person who has picked up the meme of meditation and sits down and practices everyday is training their brain to be different. Training skill... skills such as paying attention, skills such as letting go of troublesome memes, skills such as relaxing and opening the mind, letting go of emotional attachment... those are skills the brain and the body acquire. </div><br />
<div class='q'><b>jody</b><br />
I'd like to switch gears over to memes now. In recent years, the term meme has insinuated itself in popular culture. It's kind of expanded beyond the frontiers of science and part of this is probably attributable to books such as yours and Richard Brodie's which are accessible to the broader lay audiences. It seems that the meme meme has really caught on with internet users and you can see it in daily parlance in various net communities. Like for example, I see the word meme commonly used to casually describe quizzes that are passed around and posted in blogs. Now, this popular perception of the meme, how is this effecting memetic science?</div><br />
<div class='a'><b>Susan</b><br />
Sadly, there is not really a thriving field of memetic science. And I don't yet know whether there ever will be. My own view is that memetics is the best possible way we have of looking at human evolution, and looking at some aspects of how our minds work. But there is not a thriving field of memetics. Some people say that this popular misperception of memes is the reason why memetics haven't really taken off properly scientifically. I don't think that's true but I must say I do get infuriated by people who completely misunderstand the idea of memes.<br />
The worst misunderstandings are people who think of memes as some kind of, I don't know, spooky astral thought form or something that is supposed to float around in some kind of memetic universe. Memes are information. If I do a little dance and someone copies it, the meme is the little dance. It is whatever is copied. I like to define memes as that which are copied, or that which is imitated.<br />
<br />
And people misunderstand it as being something separate. There are many many other misunderstanding, which do a great deal of harm in that they put off serious scientists from wanting to study it because it gets all the bad press. But there is always that kind of problem in science and I don't want to whinge about it too much.</div><br />
<div class='q'><b>jody</b><br />
In <i>The Meme Machine</i> you discuss a problem confronting memetic studies, that being the difficulty in identifying the unit of the meme.</div><br />
<div class='a'><b>Susan</b><br />
Memes are information and you can chop them up into bits if it's useful. They're streams of information. If you go watch a play, think of all the information there is in there. There are people moving about the stage, people speaking, people doing actions to each other, people hitting each other, kissing each other, I don't know, whatever, for an hour and half. Massive amount of information. Now if you're going to tell somebody what was the play like, you're going to chop that play up into bits. You're going to say, "Oh, well first the heroine did this and then this happened and then..." You know you're kind of artificially chopping it up but that's what we do in ordinary human discourse anyway. And it's the same in memetics. There is no ultimate unit that is the right answer. You could say for example that the four notes in Beethoven's 9<super>th</super> are a meme because on their own those four notes are so well known all over the world. Whereas for most pieces of music it's the whole, or at least a long phrase, that has to be the one that gets copied.<br />
<br />
<br />
By definition, if a meme is what is copied or imitated, there's your answer. The unit is only what is copied in one go and passed on but that might be a huge memeplex. The whole memeplex of Roman Catholicism that is passed on by children going and learning the catchecism and being trained for their confirmation, all that stuff. Huge memeplex but in a way it's a unit because that's what gets passed on to little kids being brought up as Catholics. And it's the same with islam. You could say the Koran is a meme or a memeplex because it's all put in one book and that's what they believe and it has it's own structure. But this is not intrinsic to the universe that there is an answer for the question how big is the unit. <br />
<br />
You may say, "well, that's totally different from genes." Genes are a much more organized system and they've had billions of years to evolve and memes have only had a few million at most. And they evolved to a very highly specified system but even with that you can't say here is the beginning of this gene, here is the end of that one on your DNA molecule. To some extent it's the same problem.</div><br />
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<div class='q'><b>jody</b><br />
Something I've always been fascinated with is sometimes you get what seems to be simultaneous point of origin of memes. Like what I mean is that an original or specific idea is born and becomes manifest and somewhere else in culture an almost identical idea is born seemingly at the same time with no apparent connection to the other. And both begin the process of self replication.</div><br />
<div class='a'><b>Susan</b><br />
That happens because the substrate is ready for it. I mean it's happened in science a lot because the mathematics is all in place or the methodology is all put in place or whatever it is, and all that is simmering away amongst the minds of all the people. I mean if you go back two or three hundred years then these things happened very slowly because communications were slow but you still got these things happening and all the few hundred scientists there were getting the same ideas, the same mathematical tools, the same experimental tools, telescopes or whatever it might be. You invent something like the telescope, the meme of the telescope, how to make a telescope, how to look through it, spreads across and once you've got a telescope people will start looking at the sky and asking the same kinds of questions. And inevitably some will come up with the same answers and the same thing will happen. In more modern times it all happened much faster so the whole structure of science spread really quickly. <br />
<br />
Perhaps you make a theory where two different ideas have to come together, one from psychology and one from chemistry. Well, those memes, if they're around on the planet, bumping around into each other in different peoples' heads, that's the two you need to make this new fantastic theory, it's going to happen. Several times. And so the same or similar new theory will appear in different places. I don't think it's surprising though it is interesting. If you believe that innovation, creativity, having new ideas, is some product of individual human consciousness, our inner self is creative, then it seems terribly odd that the same thing pops up all over the rest of the planet. But if you believe, as I do, that the creative force behind all of human endeavour is actually the evolutionary algorhythm, the memetic process of copying with variation and selection, then it's absolutely obvious why this happens. Once you've got certain necessary ideas out there in the memepool, they're bound to bump into each other in somebodys head and that person will then be the so called creator of those ideas, it's not at all surprising from a memetic point of view. Of course it takes a genius, or a very clever person, to notice when these two ideas bump into each other. </div><br />
<div class='q'><b>jody</b><br />
So it will still only be the rare geniuses who publish the paper or write about it, and the fact that it appears simultaneously in many places is exactly what you'd expect of ideas which are spread memetically. <br />
<br />
While you're talking about this "cultural substrate" other theories are popping to mind that may resonate with, or eventually complement or be integrated into, memetic studies, such quantum theory, perhaps Rupert Sheldrake's morphogenetic fields, Carl Jung's theories of the collective unconscious and sychronicity.  What is going on in this substrate? Is there a memetic memory field that exists in, or underlies, culture? </div><br />
<div class='a'><b>Susan</b><br />
Not if you mean something separate from the brain. A whole lot of brains, which are copying machines, meme machines, can store and pass on information, that's all. There is nothing else, there is no field. There is nothing remotely like Sheldrake's morphogenetic field, absolutely not. I mean that's totally anathema to whole the memetic way of thinking about things. Absolutely not collective unconscious. If you take the modern interpretation of collective unconscious as some kind of spooky field or something, absolutely not. I mean there's a whole value of memetics that you don't need that kind of false idea at all. What was the other example you gave?</div><br />
<div class='q'><b>jody</b><br />
Quantum theory.</div><br />
<div class='a'><b>Susan</b><br />
You don't need that, you don't need any of those things. What you need is an understanding of the power of the evolutionary process. When you have information which is copied with variation and selection you get evolution. This is the heart of the whole thing, this is what Darwin saw. This is the critical point of understanding memetic theory. <br />
<br />
That's the process, which, when applied to DNA in living creatures, produced the whole of the living world. When it's applied to information that's copied between brains it produces the whole of the social world, human creativity. So, what do you need? You need a copying machine and you need the information that is copied. We have six billion people on the planet, they are all copying machines, they are all capable of speaking, listening, hearing and passing on memes. Whats exciting about memetics is that we have the building blocks. You just have to turn your mind inside out and see it all in a different way.</div><br />
<div class='q'><b>jody</b><br />
We've got a human memeplex that's becoming increasingly diverse and complex. What do you see as the the future evolution of human culture with this increasingly diverse and complex memeplex?</div><br />
<div class='a'><b>Susan</b><br />
What I see happening is what you'd expect of any evolutionary process. That once it's got the basic building blocks in place, which have all been created by the evolutionary process, you get a co-evolution between the information that's copied and the copying machine. In memetics we've had co-evolution between the human brain and human language and behaviour that's produced the human brain, which is the biggest brain relative to body size on the planet. It's extraordinary. But now the memes are building amazing meme machines. You can say the whole of the web, our computers and everything, are the results of a co-evolution between all the information that humans pass around and that machinery that copies it. It's speeding up and it's going to go on speeding up.  It is going to go unbelieveably fast and the old meme machines, that is us humans, are going to be outpaced, way outpaced by the new meme machines.  We're not yet: our vision systems are streets ahead of any artificial machines, so is our capacity to walk, really basic biological things like that which have evolved genetically are streets ahead of their artificial equivalent. But that won't stay the same. So I think what will be happening is massive expansion and extension of the world wide web and the marginalization of what any human being knows. I find it terrifying to think that a hundred years ago a scientist could have read most of the serious science that there was. And now, if you even take one small subfield of science, like neuroscience or even something smaller like consciousness studies, one person can't know it all. And it's going to go more and more and more in that direction.</div><br />
<div class='q'><b>jody</b><br />
I find it interesting there is no one "authority" on any given subject anymore.</div><br />
<div class='a'><b>Susan</b><br />
Your question was about the future. What I don't know is will the artificial systems, the web and all the computers connected to it, actually start doing the serious science and we'll just be told the results. I mean, as a scientist, I am interested in the future of science. Will we bother to have humans writing journal papers or will we let the machines do the whole thing?</div><br />
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<div class='q'><b>jody</b><br />
There are people who believe that the net itself, being a repository of all the information of human culture, is basically turning into our collective brain. </div><br />
<div class='a'><b>Susan</b><br />
I think that's right but I want to put some provisos on it. I would say it doesn't hold all the information, it really doesn't. It holds a massive amounts of information but it's selective. There will always be things going on in families, in friendships in all walks of life which just don't get on the web at all.</div><br />
<div class='q'><b>jody</b><br />
Right. The real human stuff.</div><br />
<div class='a'><b>Susan</b><br />
Exactly. So that it's not all of it but its going to be massive and having made that proviso, I agree. You can look on it as a living organism. I would look on the web even now as a set of mutually interacting... a bit like a macrobacteria. I suspect it will get more organized and it will become more like a living organism in the way that you can say that cities are like living organisms in the sense that the roads are transporting the people along, and the heating systems are keeping the temperature right. You can look on cities as loosely connected by roads and what have you and it's a bit like that in the web. The potential for growth and development and self control and homeostasis within the web is enormous and I think it will be like a massively growing organism.</div><br />
<div class='q'><b>jody</b><br />
And you could say that any given memeplex or the entire cultural memeplex is analogous to a living system.</div><br />
<div class='a'><b>Susan</b><br />
When you get into these analogies to some extent it's just a matter of words. I would say if you took a memeplex like a book, let's say your favourite novel... what's your favourite book?</div><br />
<div class='q'><b>jody</b><br />
<i>Finnegans Wake</i>.</div><br />
<div class='a'><b>Susan</b><br />
God, that's a heavy choice. But okay, is that like a living organism? Well, kind of but basically it's pretty static. It was written by James Joyce and you know he wrote it and now it's the same, every single one.</div><br />
<div class='q'><b>jody</b><br />
But there are certain memeplexes that perhaps more dynamic than that... </div><br />
<div class='a'><b>Susan</b><br />
I wanted to start with a more static one like that. But take a religion, take Islam. Now that is something like a living organism. Although it has been static for a very long time it keeps being passed from different people to different people and it's adapting to different niches and it now is adapting in the new world, fighting to keep its place. To some extent it's like a living organism, but it only has certain points in common. If you take something like the whole of the world wide web, well, that has got very many more things that are like a living organism in terms of the way it is interrelated to all the computers on which it runs and the ways the networks are connected together and the way it's constantly being reorganized. Things like viruses that are spread in it and the way it protects itself, all of that makes it much more like a living organism. </div><br />
<div class='q'><b>jody</b><br />
Do memes exist independent of consciousness or is consciousness a prerequisite for meme production?</div><br />
<div class='a'><b>Susan</b><br />
Consciousness is an illusion constructed by the memes. <br />
<br />
To answer you more fluidly, is consciousness required? I don't think consciousness is required for anything. I think that question implies a certain kind of theory about consciousness. The relationship between consciousness and memes is very interesting. You see people unconsciously copy a whole lot of things. For example, you probably know that people who like each other, when they're in conversation, they copy each other's way of standing, facial expressions, and so on. That's memetic. They're actually copying them. And people they don't like, they sort of stand back and they don't do that. That's entirely unconscious but people also unconsciously copy gestures, all sorts of things. And those are memes, they've been copied unconsciously. To some extent we're not really conscious at all of most of the memes we copy. We chat and we pass things on without really thinking about it. <br />
<br />
What interests me is why do we have these false theories about consciousness and in particular, false theories about the self. You know, this idea that I am somehow inside my body running the show and that I have conscious experiences, I'm sure this is false. One of the things that I did in <i>The Meme Machine</i> and have done subsequently in more detail is to ask the question why should we have such an illusion? It doesn't benefit the genes for us to have an illusion, I don't think.  But it does benefit the memes because if we have this false idea of self and go around, "I want this and I do that and I need that" and so on, all of this encourages these memes. "I believe in God" - that helps the idea of God rather that me just saying God. "I believe in God" passes it on. It is to the meme's benefit, to cluster around and make a huge memplex, this selfplex, and I think that the memes have caused us to get into this illusion of a self, an illusion of what consciousness is like - which we're completely wrong about - so I blame the memes.</div><br />
<div class='q'><b>jody</b><br />
So memetic theory could actually help us better understand consciousness?</div><br />
<div class='a'><b>Susan</b><br />
Absolutely, I think it really could. I also think one of the ways I use it is to use it as a sort of trick in meditation.  If you think of all the troublesome thoughts that come into your mind when you're trying to meditate, you're trying to clear the mind and let go and really see how it really is and you get all this troublesome stuff coming along. When y